Eric Siu outlines six layers for building a company brain with AI: capture documents and notes, retrieve and clean them, source truth by labeling ownership and risk, set permissions, create feedback loops, and improve agents iteratively. The system lets you scale faster by turning scattered knowledge into actionable intelligence.
Everybody's talking about building a company brain. Here's the 6 layers you need to actually scale your business 10 times faster. Layer 1 is making sure that you capture. So you capture documents, you capture notes, you capture transcripts, you capture all that you can to make your organization more searchable. Layer 2 is retrieval. So you want to clean out any junk that you have. You also want to make sure that you clean out the stale notes. Layer 3 is sourcing truth. So that means that you are labeling the source, the owner, the date, and the risk tied to the artifacts that you have. Layer 4 is permissioning. So making sure that you know who can access what and making sure that private stuff stays private. Layer 5 is feedback. You want to make sure that either humans are giving feedback or agents are providing feedback to this company brain. So you have a loop that is repeating. Layer 6 is execution. So you want to make sure that your agents can repeat in a loop and continually get better over time. So the goal is to ultimately have a company brain that helps your team do work, maybe not just 5, 10 times faster, maybe even up to 100 times faster. Comment newsletter if you want more on this in AI business and marketing.
