Eric Siu explains how to buy a $1M marketing agency with zero cash upfront using seller financing for the $800K purchase price and covering the $200K down payment through loans, investors, or selling assets.
Here's how you can buy a marketing agency for $0. That's right, $0 out of pocket. So let's say the agency is worth $1 million. All you have to do is say, hey, I'll put 20% down, so that's $200K. And then the $800K, the difference, just say, hey, why don't I seller finance? So I will basically pay you in installments over a period of 2, 3, 4, 5 years, whatever it is exactly. And then on the $200K, you can go out there and look for a loan. It could be from a bank, it could be from an investor that's interested in the agency, it can be from your friends, or you can also try to defer the down payment for 60 days or so, and then look for assets that you can sell for $200K in the business.
