Eric Siu walks through five tactics to get ChatGPT and other AI tools to send you customers. Refresh top content monthly, structure pages with question-based headers and short answers, and track your visibility on LLM surfaces using tools like Ahrefs Brand Radar.
Did you know that you can make ChatGPT send you customers? But if you actually want that, you gotta follow these 5 steps. Number 1, you've got to refresh your top content monthly. 95% of ChatGPT citations come from pages less than 10 months old. Update your content every 30 to 60 days with fresh data, new links, and an updated timestamp. You can use a tool like ClickFlow for that. Number 2, use human-to-AI collaboration, not pure automation. Pure AI content rarely hits number 1. Use tools like ClickFlow Flow or Airops to generate drafts. Then have a human polish the tone and examples. The goal is 90% AI, 10% human touch. Number 3, structure pages for AI overviews. Add clear question-based H1s and short citable answers. That's how AI overviews pull your brand into featured summaries. And number 4, track your visibility on LLM surfaces. Use the Ahrefs Brand Radar to see how often ChatGPT, Gemini, or Perplexity mention your brand. Then adjust pages with weak coverage. Number 5, Scale with programmatic content systems. Connect your data— Google Analytics, Google Search Console, and Ahrefs. You can then connect it to an MCP, or you can have that content semi-automatically created through ClickFlow. You'll publish faster, rank wider, and capture leads before competitors notice. Follow for more AI SEO plays so you can grow faster.
