Eric Siu and Neil Patel are stretching Marketing School from daily 10-minute episodes to 15-minute ones, five days a week, starting late December. A YouTube creator named Mark Moss told them the longer format would be a game changer. They want more room to go deeper while keeping the daily habit.
We are planning to change the format of this podcast for 2024 because I think we're 7 and a half years in or so.
What we decided to do is start creating longer form episodes on an almost daily basis. So we'll start shifting towards maybe like 15-minute episodes.
I didn't tell you this, but I was hanging out with Mark Moss the other day. So he's a YouTube creator and he has videographers with him. His name's Preston and he says he listens to Marketing School all the time and he's like, dude, if you guys made it 15 minutes, like that would be a game changer. And so you have people that are like supporting it already. And so we think it's a nice happy medium because we're already doing daily right now. So to switch it to 5 days a week but longer episodes, basically towards the end of December you're going to start to see this new format. And the way Neil and I are going to work on this, it's going to require both of us to be more creative, but we're going to change the format just because we want to continue to bring value to you. And both Neil and I have very strong networks, so we think it's going to help you grow your business even faster. It's going to also help you grow your careers even faster because we know there's a lot of people that are still, you know, looking to get a marketing job or in the marketing field.
