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Eric Siu argues that social media growth comes from ultra high-quality long-form content, not shortcuts. He recommends recording 20-30 minute Loom screencasts with a teleprompter, then repurposing them into multiple videos to scale your reach.

Eric Siu argues that social media growth comes from ultra high-quality long-form content, not shortcuts. He recommends recording 20-30 minute Loom screencasts with a teleprompter, then repurposing them into multiple videos to scale your reach.
The way to explode your social growth this year, ultra high quality content. When I think about now, the videos you and I make, the concepts will come to us. I'll make like a 20 to 30 minute Loom talking about what I wanna talk about and it'll be a screencast, right? Then I use a teleprompter and then boom, what used to be a 5 minute video is now a 30 minute video. I didn't even know I talked for 30 minutes, right? I'm like, how? Because we spend more time on it. It's everything now isn't to do the stupid hack or whatever. It's just to level up the quality to such an insane level 'cause that's what everyone's doing.