A developer open-sourced an AI project on GitHub and got 250 stars in weeks. He's using the repo to watch what features users actually want, and sees potential to turn GitHub activity into a lead-generation funnel as AI agents increasingly rely on the platform.
I think a very underpriced marketing channel right now is GitHub. Let me tell you this. So I am basically open sourcing all of my AI skills and I'm just tossing it onto GitHub. I just threw it up yesterday. I have 250 stars on GitHub. What I'm going to do is I'm going to keep adding to that repository, that repo, and I'm going to keep upgrading it because I was using Gary Tan's from Y Combinators. I used this for the first time yesterday. It's like, hey, are you okay sharing your data with us on how you're using? I was like, oh my God, that's smart. And then afterwards, like, hey, are you making— are you using the most updated? I was like, I took that scaffolding, I added it to mine this morning, and I'm just going to keep adding to it. And then I can see their usage, I can see what they're using, what they want more of and whatever. And in the future I can see marketers adding like, oh, by the way, what's your email in there too? I'm sure we can ask all those questions, but I think GitHub is going to become more and more of a marketing channel because agents are using it more and more.
