Eric Siu shows how Claude Code automated ClickFlow's go-to-market plan and email funnels, work that would cost $20k–$30k to hire out. He explores what this means for marketers and developers as AI takes on more complex tasks.
All right, Neil, let me tell you this, okay? Let me tell you how Claude Code will replace your marketing team. I'm going to give you some examples here because I've been on this Claude Code train. One of our mutual friends, he messaged me every day now. He's like, I wish I could just replace everyone. He's like, these 400 people gone, all these people going to be fired soon, right? And I'm just like, I ran this because we just relaunched ClickFlow today. Remember the SEO product that we had? So I wanted a go-to-market plan for ClickFlow, but you know how much a go-to-market plan would typically cost if you have someone that's writing your email funnels, like onboarding emails, abandoned emails, you know, churn save and all these emails, right? The, the the landing page copy, all these things. You're probably paying a go-to-market person who's good maybe $20,000 to $30,000 for this, right? So at minimum. So I had— I basically had it interview me. I said, here's what I'm trying to do, here's what the goals for this thing are. And it asked me like 10 questions and it's— I use Claude Code to spit this out and it put it in these neat folders. Okay. And I read through the onboarding emails, all abandoned, all these things. It basically was 95% there. It doesn't even look like AI copy. Even the sales emails, the presale emails were good. I'm like, oh God. So the prompt I put out to X is like, if I can create this go-to-market plan quickly, like what happens to not all marketers, what happens to most marketers, right? And I just threw this, this, this out there because it's like you still need people to do this stuff, right? You— but you need, you need very high agency people to manage these things. And I was like, that is just one example where I'm just like, you know, the coders have already seen the light, right? They've already seen that. Uh, Jensen said this, Jensen Huang from NVIDIA. He's like, you know, if people are still coding, he's like, I would prefer my engineers don't code so they can work on higher leverage things. If you want more insights like this on AI, marketing, and business, follow to learn more.
