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Eric Siu explains how Google detects AI-generated content and why authorship verification through social profiles matters. He argues that authentic knowledge-sharing and storytelling will beat spam in Google's algorithm.
Eric Siu explains how Google detects AI-generated content and why authorship verification through social profiles matters. He argues that authentic knowledge-sharing and storytelling will beat spam in Google's algorithm.
We'll continue to see Google push to integrate or create content where human-generated content is involved. The question then becomes, what happens when those communities start to use AI more heavily in their content? I think Google will know and others will know when it's AI-generated content. They want to be able to verify that this is legit content. They will take into account whoever's the author of the post. They will look at their social profiles. They want to get a sense for how real this person is. They want knowledge sharing. They want stories as well, because ultimately that's what engages the users, right? What we need to do is help users find what they're looking for, not just a bunch of more spam for the internet.
