Post 2 times daily on Instagram, once on LinkedIn and Facebook, 1-2 on YouTube. Use Twitter as your testing ground since it has no posting limits. Find what hooks work there, then repurpose the winners across other platforms.
Posting the right amount of content on each social network can help you get more followers. On Instagram, I found that the ideal amount of posts to do per day is 2, and you just spread them out. LinkedIn, 1. Twitter, as many as you want. YouTube, 1 or 2. Facebook, 1. The other thing too is use Twitter as your testing bed. Unlike most social networks, there's no cap on how much content you can produce. You'll see what's getting the most engagement, take your winners, and then leverage it for all the other social networks. Now, what works for Twitter doesn't always carry out to what works for Instagram. Snap or LinkedIn or TikTok or YouTube, but it's directionally correct. And what you can do with Twitter, which is what's amazing, is through text you can just test a ton of hooks and you can figure out which hooks get the most engagement. That's how you know how to start off your video-based content, because that's what's going to keep them engaged.
