Eric Siu argues that Ninja, one of the world's biggest streamers, is leaving money on the table by not selling his expertise. Siu suggests Ninja could create a $197 digital course teaching aspiring streamers how to build audiences and set up their channels, turning his knowledge into a direct revenue stream beyond sponsorships and streaming income.
Why is Ninja spending so many hours a day playing? He's basically a slave trading time for money. He's making a shitload of money. Plays a lot of Fortnite. I enjoy playing video games too. If I didn't— Nothing wrong with that. I love it. Yeah, yeah. If I didn't do any of this, I went to school to like work in video games. Like, that was my goal. The point is, what is it about him that everybody loves? When he was peaking, that he was the best streamer in the world. Okay, best streamer in the world. Why don't you show these millions of kids that want to be just like you how they can be just like you? And you can create a digital program showing people, hey, look, You want to become a streamer? Here's the exact things that you need from low budget to high budget. This is the kind of content you need to make. Here's why my stuff worked. Here's what didn't work. And here's all the stuff that I learned. And here's the price for $197. Every fucking kid in the world would go buy it for $197. I would go buy it for $197.
