How to Build the Ultimate Marketing Team 🔥#shorts

28 Feb 2023 · 1 min

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This content was created by Eric Siu. This content was uploaded by Eric Siu. This is a YouTube short titled "How to Build the Ultimate Marketing Team 🔥#shorts" (published 2023-02-28). The clip features a single speaker giving marketing/entrepreneurship advice about building the right team for an agency (references Single Grain). Key points: move beyond VAs and contractors, hire full-time people who align with your culture, have agency experience, and possess traits like humility, hunger, and intelligence; invest in talent (spend money to make money). The excerpt is in English and is a short-form instructional/insight piece on team building and hiring strategy.

Chapters

build the right team. And I don't mean hiring VAs, but I mean hiring people that have actually been there, done that, and more so hiring people that are full-time committed to your culture. When I first started the agency Single Grain, initially we had just focused on VAs, contractors, and that got us to a certain level, but we couldn't break past that level until we started to hire full-time people, full-time people that really understood what to do, aligned with our values, people that we could trust, and people that were humble, hungry, smart at the end of the day, because that's what goes into an ideal team player. You have to hire people ideally that are A, very capable, B, they have agency experience where again, they have been there, done that. Take yourself out of the mindset of, hey, I need to save money, I need to save money. It's more so, hey, I need to now spend money to make money. And that's what it is.