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Eric Siu shows how to use AI to generate hundreds of ad variants in seconds instead of weeks. He walks through asking AI for ROAS targets, studying competitor ads and spending, then creating 200 to 500 different creatives to test at scale.
Eric Siu shows how to use AI to generate hundreds of ad variants in seconds instead of weeks. He walks through asking AI for ROAS targets, studying competitor ads and spending, then creating 200 to 500 different creatives to test at scale.
Some examples, you can simply ask it, oh, what's our ROAS this week? Okay, and you can see the performance over here. Then you can go deeper. Okay, what's our ROAS? Which creatives, again, which creatives should we double down on? What are our competitors doing right now? Okay, what does their ad library look like? What are the longest-standing ads that they had running for a long time? Approximately, what are they spending right now? What are some other ads that are working in maybe adjacent industries right now that we should consider? Okay, let's spin up 500 variations, right? That is all possible now. It wasn't possible before. But again, when you're able to compress, let's say, 22 weeks of work into 22 seconds, the sky's the limit, right? And so anyway, all that to say, if you can do this for your business right now, what's going to happen in a year? Scale it to 200 variants, scale 500 variants, whatever it is exactly.
