How to Grow Your Followers From Scratch

18 Feb 2024 · 1 min

Watch on YouTube

0:41

In this concise advice video, the speaker explains that growing a social media following from zero hinges on either being genuinely interested in topics or doing interesting things that can be shared. He emphasizes that personal curiosity—such as interviewing people or documenting daily experiences—creates unique content that cannot be duplicated. While seeking inspiration is fine, he warns against directly copying successful creators like MrBeast, as this leads to lagging behind and stifles innovation. The core recommendation is to develop a distinct point of view and consistently share compelling stories, which will help a creator stand out and gain traction across platforms in 2024 and beyond.

Chapters

If you're starting from scratch right now, how do you grow your followers? One of the best things you can do is you can either be interested, right, or do interesting things. Like, do interesting things, you can talk about those interesting things. But if you're interested, let's say you're interviewing other people, or maybe you're reading things and you're going through your day-to-day, that's another form of creating interesting content that only you can create. You can certainly go out there and look for inspiration, you can copy other people, but there are people out there on YouTube, for example, they just copy exactly what MrBeast is doing. What happens is then you're just lagging, you're always following someone, and you're not able to truly innovate. So if you want to grow your followers, especially in 2024, or really forever, you got to think about about what your point of view is and go out there and try to do interesting things, or at least be interested and share interesting stories around that. That's how you're going to stand out, and that's how you're going to get play on any of these platforms.