How to Make Your Podcast Stand Out

13 Mar 2024 · 1 min

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This content was created by Eric Siu. This content was uploaded by Eric Siu. This is a YouTube video titled "How to Make Your Podcast Stand Out" (published 2024-03-13 UTC). The excerpt is a podcast-style monologue by a host advising on podcast strategy — stressing longevity, having a clear angle, and sticking to core topics (e.g., business, marketing, personal growth) rather than digressing into unrelated personal details. Metadata includes a thumbnail URL and the YOUTUBE content type; no additional participant names or creator are given in the excerpt.

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I think if you want to stand out with podcasts, like for example, the reason we stand out for this one is we've been doing it for 7 years. I thought about it this morning when I was driving here. This podcast has been around longer than your kids have been alive. This podcast started before you got married. This podcast has been around before I even started dating my wife. Exactly. Oh, yeah, that's true. So anyway, point is, you have to have an angle, and you have to stick with that angle. For example, the long-form podcasts I do, if that's 60, 90 minutes, 2 hours sometimes, I just focus on business, marketing, and personal growth. Even though I'm into like health, fitness, longevity, I don't talk about my ApoB. I don't talk about all these things. It's like, I just talk about what I'm comfortable with.