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A founder balances running Single Grain while building a software startup with his CTO. Both are working 24/7, and the startup has shifted so much it feels like a completely different company than it was before.

A founder balances running Single Grain while building a software startup with his CTO. Both are working 24/7, and the startup has shifted so much it feels like a completely different company than it was before.
how we spend our days. Well, you know, Single Grain side, there's good people helping with the agency side, but the challenge right now is building a startup on the side with the software, right? Where the CTO and I, like, that startup culture where he's on 24/7, I'm on 24/7, and we've really jacked the intensity up. And I actually mentioned in passing in December, I told someone on my team, I was like, this is a different company now. And I didn't realize that I didn't think about that, right?