Eric Siu shows how to paste Marketing School show notes into Google Bard to generate Twitter threads with hooks and full tweet storms. The AI produces 50-60% usable material that beats writer's block and saves time repurposing content for social media.
I have a podcast called Marketing School, and so I just sent a URL of one of our show notes, and the topic was how inbound marketing is rapidly changing. And there wasn't a lot of text on that page, maybe 300 words or so. So then I said, hey, gimme a Twitter thread with a catchy first sentence hook. So here's the hook, and then it actually writes it out like a tweet storm as well. So this is interesting 'cause this at least gives me 50 to 60% of something to build on. I won't say it's amazing, but now I can work off of this because instead of having writer's block in the morning where I feel like I need to create new stuff, I already have a topic that I can build on.
