Eric Siu uses GPT-6 Astra to turn one raw video into edited clips, captions, headlines, and Instagram funnels automatically. His system handles tasks that used to take a whole team, freeing people for higher-leverage work.
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GPT-6 Astra is wild. It's replacing marketing jobs left and right. If you see on my screen over here, literally we just put out a video that we recorded and I said, hey, just run the Leveling Up Content Engine on this. It spits out a UI over here that kind of looks like one of the tools that you use where you can leave comments to the AI and say, hey, I would change this over here. You can look at the edits, right? Literally it's editing it very tight. There's captions there, there's an overlay, and then it can chop up a bunch of short forms too. It'll find a bunch of candidates there and it'll give you the headline as well. And so when you think about what you would do from a mid-form standpoint or a short-form standpoint or a YouTube packaging standpoint too, this can handle the job end to end. It can even, for all the times that you're on Instagram commenting to get a resource from someone, it can manage that piece in terms of putting that funnel together. And so all these workflows, all these jobs are now doable by GPT-6 Astra. So then you can have your people on your team do jobs that are higher leverage and ultimately everyone wins, everyone's happier. So if you enjoy this, just follow for more on AI business and marketing.