Neil Patel's agency spends six figures monthly on Claude and tracks ROI through managing directors' output reviews and project-management metrics on time, quality, and cost. They use the data to prove the investment pays for itself.
I know Eric doesn't care as much for this tool. He has an alternative that he prefers more, but at my agency, a lot of us use Claude Cowork, and you should see our Claude Cowork bill. It's, it's growing at a rapid pace. I know we spend 6 figures or we've crossed 6 figures. A month, right? Yeah. I'm assuming it's per month, but— Should be per month. We see the bill. Someone ended up showing it to me. I didn't know what the billing cycle was for it, but It's expensive and we've gotten a lot more efficiencies out of our A players and B players and so forth, so down the list. How are you tracking the efficiencies from Cloud Cowork on your A and B players? The managing directors. So the managing directors manage different countries or regions and they work with the team and they'll tell us what we're getting output-wise. We also use project management solutions that track all our work and hours. So we now know how long it takes for us to create a lot of these outputs. We can see it directly and hey, this is how much we spent on Cloud Cowork and here's the quality of the outputs because it gets reviewed and here's how much time it takes now versus before. So we can quickly tell if the money that we're paying for Cloud Cowork is worth the time savings. And so far internally, we really do believe it is and not even we believe, the data shows that it is.
