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Brett Taylor, CEO of Sierra, argues AI should replace entire workflows, not just individual workers. Stop hiring humans for repetitive, robot-like tasks. Automate the process itself instead.

Brett Taylor, CEO of Sierra, argues AI should replace entire workflows, not just individual workers. Stop hiring humans for repetitive, robot-like tasks. Automate the process itself instead.
I was listening to the CEO of Sierra, the AI company, right? Yeah. So Brett Taylor is his name. This quote I really like. He said, look, talking about replacing humans is like, it kind of sucks, right? It does suck, right? But when you talk about AI replacing workflows and processes, that's what we should be thinking about. And I think a lot of people, that's the resistance right now because they tied their identity into doing the actual task themselves when it was never about that. But at the end of the day, what we really mean is you should be looking at replacing processes. You don't want to hire humans, like I said last time, to do robot work.