Under Armour dropped an NFT of Steph Curry's Curry Flow 9 sneaker that works in metaverse games like Decentraland and The Sandbox. Authentic Brands Group sold Marilyn Monroe NFTs through Binance in $20 boxes. Brands are using NFTs to reach new audiences and create digital collectibles.
Today, we are going to talk about how big brands are utilizing NFTs in their marketing to help grow their businesses. So Under Armour dropped sneaker NFT in honor of Steph Curry's 3-point record. So Steph Curry, basketball player, plays for the Golden State Warriors, right? And so this token is a replica of the Curry Flow 9 model that Steph Curry wore when he broke the record. And you can actually display this in Decentraland, Gala Games, and The Sandbox, right? So you'd be able to display this in the metaverse, right? And another one would be Authentic Brands Group. So they own the rights to Marilyn Monroe, Marilyn Monroe, Elvis Presley, Muhammad Ali, and they partnered with Binance and NFTKings to create a collection of Marilyn Monroe NFTs. And so this is gonna be a collaboration with Tokidoki. So a lot of people know what these kind of Tokidoki toys look like. You can buy up to 100 boxes and each costs $20, right?
