Eric Siu compares traditional publishing, which offers advances and credibility from major publishers like Simon & Schuster and Penguin Random House, against self-publishing, which gives you control but means handling logistics yourself.
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All right, so we're going to talk about the difference between self-publishing versus traditional publishing. You know, when you go with traditional publishing, the beauty of it is that you might get an advance, so you get cash, and you have the clout going behind one of these Simon Schuster or Penguin or Random House, like these big publishers, right? There's a sense of validity around it. If you go with self-publishing, you have a lot more control. If you're okay with self-publishing where you you have to figure out the logistics around it. And by the way, there's a lot of self-publishing companies you can use now. You can certainly do that.