An agency owner explains why you should stop correcting clients who ask for GEO instead of SEO. Just give them what they want under the name they want it, because winning the contract matters more than the terminology battle.
Marketing and sales 101 is it's way easier to sell something that people want versus try to educate people. Yes. Yeah. I agree with Danny and we used to try telling people SEO and GEO is, it's the same thing and we still tell them it, but instead of fighting people on that, we say, all right, you have an RFP just for GEO and this is what you're looking for. We'll let them know. Happy to help you. Yeah. We'll let them know clearly that it's going to involve SEO and other things. And things that they may already have vendors for. So that way, you know, we're not lying, but it's like telling them, hey, you're trying to pay agencies for this. No, you don't need this. You just need SEO because it's the same. And if they start fighting with you and you're trying to correct them, you're not going to ever get a contract. You got to go with the flow on this.
