Eric Siu argues that chasing subscriber milestones wastes energy. His Marketing School channel gets 10,000 views monthly with minimal subscribers, while his clips channel hit 50,000 views and 700 subs. YouTube rewards consistency, not subscriber counts, treating creators like employees who must prove they'll stick around.
The subs don't matter. If you have good videos, it's just gonna do well, right? The Marketing School channel that we have right now got like 10,000 views in the last 30 days. It's pitiful, right? And then I have a clips channel that got 50,000 views or so. It has like 700 subs. If you're gonna be creating on YouTube, especially YouTube, you're an employee of YouTube. And so if you're an employee of a company, they're not just gonna give you all the views and give you all the promotions in the beginning. They wanna see if you're gonna be a consistent employee.
