Eric Siu visits a $30M events company founder who credits success to 15 years of daily warehouse walkthroughs and hands-on attention to small operational details. After two decades, the founder still points out minor issues and ensures cables are cleaned and tagged. The business grew significantly only after this foundation of relentless detail work was in place.
There's a guy I know, he has a company and they do, you know, let's say $30 million a year. They do stuff for like, let's just say they help events. I visited his warehouse this past week. I was like, man, you know, sometimes it's such a pain in the ass having to, you know, wipe everyone's, like solve everyone's problems, right? That's kind of— I thought you were gonna say— Solve everyone's problems, right? And he's like, yeah, yeah, I feel you. I feel like, you know, I really want to hire someone, blah, blah, blah. You know, when you finish like a big concert or whatever, there's a lot of cables, right? So you would expect those cables after a concert to be very dirty and very like, you know, all over the place, right? He has full-time people dedicated just to like cleaning those, those wires and then Folding them up really nicely and then everything's tagged, right? I looked at him, I was like, even if you give someone 10, 20 points of your company, they're not going to care nearly as much as you will about this stuff. He's like, yeah. I was like, how often do you walk the warehouse? He's like, every single day. I still point out things 20 years into this business. I point out the little things, right? And like, that's what it takes to run a great business. And his business really grew in the last 5 years or so. So it was like 15 years of slogging it out and then last 5 years has been growing and now it can become something pretty significant.
