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Free content online keeps getting longer and higher quality, shifting from 2-4 minute clips to 15 minutes or more. Creators have to keep up. The speaker questions why anyone would pay for content that's worse than what they get for free.
Free content online keeps getting longer and higher quality, shifting from 2-4 minute clips to 15 minutes or more. Creators have to keep up. The speaker questions why anyone would pay for content that's worse than what they get for free.
The bar for content's getting higher and higher. Like 5 years ago when you and I would publish stuff, maybe 2-minute, 4-minute video where we just wing it, that might do really well. Now it's like, these are now 15 minutes. These are no longer 5 minutes, right? We've had to adjust. So the quality for free is getting a lot higher. And it's like, what gives you the right to charge paid for like crappier content than free?
