In this brief monologue, the speaker outlines a clear AI strategy for companies: any AI initiative must directly benefit customers or help acquire new ones. He emphasizes starting with existing, successful human-led workflows and automating them, rather than creating disjointed, experimental "Frankenstein" AI projects that add no real value. The speaker warns against falling into "AI theater"—building flashy AI for its own sake—by insisting that AI efforts should be purposeful and useful.
Our mandate when it comes to AI for both of our companies is if someone's using AI to build things, it has to tie into helping our customers or helping us get more customers. And to Neil's point, looking at workflows that are already working, human-led workflows, and then figuring out how to automate that, right? Problem is you start building a bunch of weird Frankenstein stuff that adds no value, and then it becomes that AI theater thing. You told me to do AI. Well, no, I told you to build something useful, right?
