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Eric Siu explains the gap between 10x and 1000x marketers. A 10x performer executes directions. A 1000x performer identifies what to build, takes initiative, and uses tools like Cursor to work autonomously and deliver results.

Eric Siu explains the gap between 10x and 1000x marketers. A 10x performer executes directions. A 1000x performer identifies what to build, takes initiative, and uses tools like Cursor to work autonomously and deliver results.
the 10x marketer versus the 1,000x marketer. Let's say you're working with a developer. A 10x developer would be if you have the ideas, you give it to the developer, they just execute it flawlessly. That's a 10x developer, right? But a 1,000x developer is someone that will also figure out what to build and then they'll just go out there and build it. Then what is a 10x marketer versus a 1,000x marketer? So 10x marketer, you might have to tell them what to do and they'll go execute it, but then they're going to be waiting for orders, waiting for orders, right? But 1,000x marketers going to be leveraging like Cursor or different workflows, agentic workflows. They're going to be building out all this stuff and they're going to be coming back to you and say, hey Neil, I solved this problem. Over here. Here's the results. I'm going to move on to this thing over here. And it just, they just keep going, keep going, keep going. And it's hard for you to even keep up with them, right? It feels good to be pulled by the 1,000x marketer, whereas with the 10x marketer, you still have to push them a little bit.