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Eric Siu argues that buying followers is a vanity trap. Real growth comes from consistently posting useful, high-quality content. Rapid follower gains people brag about usually just mean they made something good, not that they found a shortcut.

Eric Siu argues that buying followers is a vanity trap. Real growth comes from consistently posting useful, high-quality content. Rapid follower gains people brag about usually just mean they made something good, not that they found a shortcut.
Most people that are buying followers are going for a vanity metric. It's not trying to be real. It's like you're trying to look good instead of just trying to do the right thing and trying to be useful. Like, that's actually what gets the views at the end of the day. And here's the other thing. I know some people and like, whoa, their following really grew quickly on like Twitter or Instagram. I'm like, hey, like, what do you guys do to grow? And it's like, oh, you know, just posting really good content. And that's what got me there, man. And I'm just like, God, you're so full of shit.