Clavicular, a former security guard in his early twenties, spends roughly $650,000 monthly on a clipping operation with 1,500 workers producing 70,000 video clips monthly. Speaker A explains how this high-volume strategy, similar to Andrew Tate's approach, has become a dominant tactic for young creators building massive audiences.
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One company is paying $650 grand a month just to make short clips, and that's the marketing budget. Okay, so basically this guy Clavicular, have you heard of this guy? Apparently he's been blowing up. So this dude over here, apparently he's like a security guard a few years ago, and then he's been blowing up on short form. And so— He's a clipper now, I'm assuming? Well, he has clippers. He has like— he's paying $650 grand for clippers to run the campaign. So more than 1,500 clippers work for him. Nearly 70,000 clips a month. So you just go back to like the, the Andrew Tate strategy, right? Where there's going around clips.
Wait, wait, wait, I'm confused here. So he's a security guard or was a security guard?
Was a security guard and he's still young, very young in his 20s or whatever. But that's how a lot of these kids are generating a ton of views. And I've been working with more and more of these kids and I'm happy to share my experience as well because there's good and bad things.