
0:35
Eric Siu explains how to generate viral video ideas: don't copy creators in your niche. Instead, spend 30 to 40 minutes on the For You page each morning, save bullet-point ideas in Notes, then remake videos in your own style.

Eric Siu explains how to generate viral video ideas: don't copy creators in your niche. Instead, spend 30 to 40 minutes on the For You page each morning, save bullet-point ideas in Notes, then remake videos in your own style.
I try my hardest to not find inspiration from anybody that's in my same sector. So I won't find anybody that's doing real estate stuff or anybody that's doing Airbnb stuff. I think that the best way to find inspiration from other people's content, just go on the For You page, start scrolling around. I spend right when I wake up, first 30 minutes or like 40 minutes just scrolling. Fuck a morning routine. Scrolling because my mind is firing then. You're looking to get creative. Yeah, I'm looking to get creative. I'm looking for something to inspire me to create a video. Then I'll open up my Notes app and start kind of saving like, hey, bullet point here, remake this video but do this style. And blah, blah, blah, I'll go on about my day and I'll make that video.