
0:44
Eric Siu argues that giving employees customizable AI agents like Aero, Oracle, and Flash increases adoption and reliance. He compares it to Tamagotchis: personalization makes people actually use and depend on their tools.

Eric Siu argues that giving employees customizable AI agents like Aero, Oracle, and Flash increases adoption and reliance. He compares it to Tamagotchis: personalization makes people actually use and depend on their tools.
And then what happens afterwards is, as you start to learn this, like I just mentioned, you start to give every person on your team a fleet. So this paid me to lead, they might have Aero, which is good for social media, Flash. They might have the Oracle one, which is good for analytics, and they will start to customize it for themselves. And I mean, look at your desk at work, look at your, look at your home, look at your car. Don't you like to customize and decorate it? Everybody likes customizing their own, right? I think some of you who are old enough, I certainly remember this, Tamagotchis. Right? So once you start to give everyone the ability to customize it, people feel more bought in. Every single person that we've given an individual agent to where we've been testing this, they're like, wow, I feel like I'm relying on this now. I feel like I can't live without this, right?