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Live events and webinars still generate high-value leads. A 500-viewer live stream produced two major deals. Streaming a single broadcast across multiple platforms like Instagram Live keeps costs down while reaching qualified prospects.
Live events and webinars still generate high-value leads. A 500-viewer live stream produced two major deals. Streaming a single broadcast across multiple platforms like Instagram Live keeps costs down while reaching qualified prospects.
Sometimes people are always like talking about the new things and new things, but I think it's also helpful to talk about the old stuff that still works. And so for starters, live events work really well. That's why I'm talking about live events. Events in general work really well. You do webinars, I do webinars. Neil was the one that brought me over to this 'cause he streams it to multiple channels. 'Cause sometimes I'll see you push it to Instagram Live. Nobody's watching on your Instagram Live, but there's still like 200 people watching it, right? If there's this one person that buys from that, it's totally worth it. And so last week we saw it, there's like 500 viewers on the link. I was like, that's not gonna get anything. Dude, we got 2 major leads from that. Wow, good. Yeah, just from 500 views, right? So it just doesn't matter at the end of the day. So events go a long way.
