Eric Siu explains how to get your podcast episode in front of bigger audiences: ask guests with existing YouTube channels to share it on their Community tab. He cites examples like Gary Vee and Alex Hormozi using this tactic for massive distribution gains.
A massive move for podcasts. If you're inviting people who are on your podcast who have preexisting YouTube audience, once it goes live, ask them to share the video on their community tab on YouTube. It's a very light ask, but it's like a retweet times 10,000 because it goes out to their subscribers on their home feed as if that creator just published a video. Like it looks like Gary Vee just published this video, but it's like your video. Yeah, it can be very massive for traction, for distribution. That's a good one. I don't know anybody that's like doing this or prioritizing this. So easy to do. So anytime you have someone like— I've seen you got like Cody Sanchez, like Alex Hormozi. Like, I've had guests who've had them on too, and I'm like, dude, just get them to share it. And then they share it and it like pops off, right? Gave your channel a little bit of a boost with a very low lift, like, ask on their part.
