Eric Siu breaks down how an astrology app hit 50 million monthly TikTok views using slideshow posts. The strategy: 385 slideshow videos across nine accounts in 105 days, with 12 hitting over 1 million views each. Text-heavy, shareable slides work as a top-of-funnel acquisition tactic.
There's this astrology app that gets 50 million views per month on TikTok with this simple strategy. Basically, they just do these slideshow posts, 385 slideshows in 105 days. So these are the slideshows, right? When they post them, they're like video slides basically. So they got 12 with over 1 million views and then 36 with over 350K views. Median is 37K views. They have 9 accounts performing as well. So Astro App is a basic astrology app which isn't even ranking among the top players. So Co-Star, The Pattern, Moonly. So, but they have an insane top of funnel strategy generating 50 million views a month. They found a slideshow strategy with text-heavy slides that work incredibly well for engagement. This stuff gets reshared a lot.
