Chasing high view counts backfires. When creators try to please everyone with vague, generic content, they trap themselves in audience capture and stunt growth. Targeting a specific audience instead drives real business expansion.
Chapters
Look at the titles of this stuff that's getting the views. What are the titles? I can't read them. It's not specific. It's not specific to my audience, right? So this one's like more general population, anybody that's using AI, right? This is how I saved money on my token optimization. This one over here is smaller TAM over here, 3,400, traditional SEO is dying. And I just kind of quote tweeted this, right? But I would just say Neil's right. You don't— what I think we're getting at here, and maybe what you're getting at is more so, You don't want to publish stuff just for the views because once— if you get too focused on, fixated on the views, it ends up becoming an audience capture thing where you want to focus more on that audience and trying to please everyone, right? But if you try to please everyone, it doesn't help you grow your business the best.