Eric Siu explains kodawari, the Japanese concept of relentless pursuit of excellence in craft. Unlike Western goal-oriented thinking, kodawari focuses on the process itself. Combining both mindsets can transform how you approach business and work.
Kodawari? Yeah, kodawari. What is that? Kodawari is this relentless pursuit for excellence. That word is not as popularized, but why I think it's so beautiful is because, again, in Western culture, we're not necessarily trying to become excellent at something. We're just trying to get to the destination and win. I think that's actually really awesome and we shouldn't lose sight of that. We should steal what the Japanese have created with kodawari. What if you could have both in parallel? That, I think, is a recipe for just having a really fun time. I'm doing business.
