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Eric Siu argues that hardship forges the resilience founders need to scale. He and Neil faced struggles at every level from zero to a billion dollars. Churchill said it best: if you're going through hell, keep going.

Eric Siu argues that hardship forges the resilience founders need to scale. He and Neil faced struggles at every level from zero to a billion dollars. Churchill said it best: if you're going through hell, keep going.
You know, if it is hard, what a blessing for you to be able to go through this crucible, right? You might think, F that right now, but when I look back on it, I look at all the struggles that Neil's gone through, all the struggles that I've gone through, it's shaped us into who we are today. And think about it, like the reason how companies go from, you know, $0 to $100K to $1 million to $10 million to $100 million to $1 billion, you know, or even beyond that, is because these people continue to sit through the mud and they continue to wade through the mud. And one of my favorite quotes is from Winston Churchill, if you're going through hell, keep going, right? And trust me, this situation that you're in right now, it has been conquered before, and we believe that you can conquer it as well. So we'll just leave it at that.