Eric Siu argues that business owners should use the iPad Pro mainly for communication tasks like emails and iMessage, then delegate everything else. He found that limiting the device to these core functions reduced his stress and sharpened his focus.
As an entrepreneur, your job is to basically do emails and communicate with other people. That's your main job. As entrepreneurs, we think we can do everything. We try to do everything. Like, we know we can do things better than other people can, so we're gonna jump in there. I'm gonna write this blog post, go create this thing. I'm gonna jump in this meeting, I'm gonna jump in that meeting. You start getting in your own way, and then Yaniv made a really good point. Mainly I'm talking about entrepreneurs for business, right? You pay people, but you're still doing the work. All Yaniv does is he sends emails and he has an iMessage, and that's all he uses with it. My struggle with it was I was trying to do— I was trying to unzip files I was trying to do sales activities, marketing activities. And now, the other day, I started using it just for emails, just for communicating, and I actually felt refreshed. I felt like there's a lot of stress taken off my plate, and I was actually getting people to help me more versus trying to do everything on my own. The reason why I think it's the best for entrepreneurs is because it allows you to focus and it takes away a lot of the extra stuff that you don't need.
