Why we turn down endorsement deals

We have a mandate internally to just turn down all influencer campaigns. Why turn them down? Because the best use of my social clout, whatever I have, I'm not saying I have big clout, it's better used to promote our own products, our own services, and our own business because that'll not only drive revenue, but that increases my net worth. On the flip side, if I go promote a company like Microsoft, I got paid, but the only value I'm adding is whatever I got paid. When I promote my own stuff, I'm technically not getting paid, but I'm driving revenue for the company and that revenue has a certain profit and I'm worth either a multiple of revenue or profit. So it increases my net worth. It's a better leverage than promoting someone else's.