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Eric Siu explains why curiosity matters in marketing. He says asking questions, even ones that feel stupid at first, eventually leads to better questions and better results.
Eric Siu explains why curiosity matters in marketing. He says asking questions, even ones that feel stupid at first, eventually leads to better questions and better results.
The highest level with marketing, if you want to win, you have to be curious. Being curious means like the more curious you are, sure, you're going to ask stupid questions, but eventually you start to ask smarter questions. A lot of marketers tend to just default and stick at the stupid questions and they don't get to the next level. So it's taking a little more time and then learning to come up with better questions and then you get better results.
