YouTube extends Shorts to 3 minutes

8 Nov 2024 · 1 min

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This content was created by Eric Siu. This content was uploaded by Eric Siu. This is a YouTube video titled "YouTube extends Shorts to 3 minutes" (created 2024-11-08) containing an English monologue by a single speaker (labeled SPEAKER A). The speaker discusses the platform change—YouTube Shorts extending to 3 minutes—arguing that longer short-form clips (around 3–5 minutes) perform better on platforms like LinkedIn and TikTok, allow deeper connection with viewers, and are more valuable for corporate audiences. Metadata includes a thumbnail URL and YOUTUBE content type.

Chapters

YouTube extends Shorts to 3 minutes. I think this one's interesting because these podcasts, when it's only condensed to 60 seconds, I think we're not able to get our point out. But when we can wind up over 3 minutes, I find that the longer 3 to 5 minute clips that I post to like LinkedIn, for example, those tend to perform better and you tend to build a deeper relationship with that person. And TikTok has been doing this already. I think it's 10 minutes for them. Yeah. I don't know the length for TikTok, but it's quite a bit longer than YouTube. Yeah. So I think this is great because Especially for people like you and me, because we talk a lot of— we talk— try to talk more to like companies. It's good for us. Yeah, it's too hard to say everything that you want within a minute. It's just you're not going in-depth enough and corporations don't find it as valuable.