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YouTube launched Hype, a feature letting creators with under 500,000 subscribers give 3 hypes per week to boost other videos. It's designed to help smaller creators get more reach by letting peers signal which videos deserve attention.

YouTube launched Hype, a feature letting creators with under 500,000 subscribers give 3 hypes per week to boost other videos. It's designed to help smaller creators get more reach by letting peers signal which videos deserve attention.
YouTube just launched Hype. Hype is for, let's say your channel has under 500,000 subscribers. Instead of just a like, you can hype it. You get 3 hypes per week, and that will signal to YouTube that this is a really good video and they should give it more reach because they're trying to give smaller creators more reach to incentivize them to continue to create. And I think that's a great thing. That's cool. Yeah.