The CEO Reveals How the 2028 Olympics Will Transform Los Angeles Forever

You've said LA28 is not just about sports, it's about legacy. And you've been clear that LA28 isn't just about two weeks of competition. It's about shaping something that lasts for generations. What do you want the legacy of LA28 to be for.

The city of Los Angeles? We talk about it being the biggest and the best event in the history of the world. And when we think about legacies, a big part of our legacy is giving back to the city. So I think leaving the city with an amazing reputation for hosting our global events is super important for the future of the city, but also doing so in a responsible manner where, you know, we are committed to having our revenues exceed our costs, and leaving a fund for the city of Los Angeles to make sure that kids have access to sport who may not otherwise have something for decades to come, not just years to come. And so I think it's both putting on the biggest event ever, doing it in an amazing fashion. But one of the true legacies will be doing so privately funded in a way that gives back to the city, both from a reputational standpoint. But in addition, the idea that we can.

You know.

For decades and decades to come, allow kids who may not have access to sport have access to sport is something pretty powerful that we're all really excited about.