In this motivational short, Evan Carmichael opens the segment by declaring his one‑word theme: "believe," urging the audience to unleash their inner potential. He then hands the conversation to entrepreneur Gary Vaynerchuk, who expands on belief as the engine of persistence. Gary explains that great results rarely appear instantly; he stresses the importance of patience, intuition, and staying committed to strategies even when early metrics are flat. He shares personal anecdotes—18 months of no views on Wine Library TV, the brief life of the VeeChat app, and the five‑month Daily Grape subscription service—to illustrate how he decides when to keep pushing versus when to quit. A central insight is his "yes‑mindset": rather than hunting for rejections, he looks for affirmations, treating any "no" as a learning punch. The segment concludes with additional speakers prompting viewers to identify their own defining one‑word beacon, reinforcing the theme that a single, powerful word can guide personal happiness and success.
Chapters
Good morning, Believe Nation. It's Evan. My one word is believe. I believe in you, and I want to see that awesome thing that you have inside you explode out into the universe to have a major impact. So to help you on your journey, today's message is believe. Over to you, Gary Vaynerchuk.
Sometimes a lot of people may try a new initiative and then they don't get an immediate reaction and they think it's a failure. That's right. I wanna go back to your YouTube videos with the Wine Library. You know, you had so much content out there. How did you stick in there? How did you keep yourself motivated?
Because I believe in my strategies and I'm patient as shit. Like, all great stuff, especially when you're innovating, doesn't happen right away. This notion that like, oh Gary, I tried it, I spent $500 on Facebook ads, it doesn't work. Well, what if your video sucked? What if your product sucked? Product and service sucks. I tend to do things that are very early. That has been my career. When I do things, I believe in them. I stick with them based on intuition. Even though for 18 months nobody watched my wine videos at all, I knew it was right. I was right. There's been things I've done that I've jumped off of very quickly. I started a GaryVee app, VeeChat, V-E-E like WeChat, thought it was funny, for my fans. Great CRM one-on-one. Didn't feel right after a week or two. Spent plenty of money building it. Knew, stopped it after, you know, couple months. Wine Library TV, 5 years, every day, YouTube. Decided to change it to Daily Grape. Insular app, you could buy stuff, subscription for reviews. It was a lot of fun. Only did it for 5 months, stopped it 'cause it didn't feel right anymore. It's always hard to know when to jump off something new, but I find that people don't believe in what they're doing. They hear a guru, And they do it begrudgingly 'cause their boss wants them to or they're like, well, Gary's right a lot so let me do it, but they don't believe it. And so then they jump, they're looking for nos instead of yeses. Everything I do, every business development, every event I do, every time I try a new marketing tactic or sales tactic, I'm looking for the yes. I'm looking for the yes and if the no punches me, well then I'm like, crap, the no punched me. I believe the majority of people when they try new tactics are looking for the no And you're gonna get a lot of subtle nos immediately. And so I think that's why that happens.
Let me give you the one word secret to happiness. One word, this is all you need to be happy. The most important word ever.
If you had to think of one word that's most important to you or that sums you up or that would be kind of like a little beacon.
Hey, Believe Nation, if you want to know what the most important one word is for Tony Robbins, Gary Vaynerchuk, Oprah Winfrey, will.i.am, and Howard Schultz, I have a very special secret video for you. Check the description for details.