How to Expand Your Business Minutes | Growing Now with Mark

Alright, welcome to another Hangout/Blab. Super excited to be here with— I want to say Mark in the Car. Mark out of the car. Mark Drager from Phantamedia has an awesome series called Mark in the Car that's coming back at some point.

Very soon.

And we're going to answer some questions. So for those of you watching live, you can do /q and ask a question, but we've got some lined up questions that we're going to go through. Here we go. So first one came in, Zainab Abdullah. Do you have videos up about how to start selling one's product to neighboring cities? Also, would it be advisable to employ worthy candidates to become agents of the products, especially in different cities? So selling your product to a neighboring city. I don't know what they're selling, but how do you sell to a neighboring city?

Well, that's an interesting question. So I mean, if you can sell by online or by phone, phone. The way I would think about it is if you're generating leads in these other cities, so if you already have people calling you from these other cities and you can do that non-locally, if you can do that by phone or online or go to a meeting or what have you, then you just sell your products and then when it comes time to deliver, either ship it out there or get the crew out there or just basically deliver the product in that area. I mean, we have clients who are all across America and in the US and and when the pricing allows, we just send the right people out or hire the right local crew to deliver on that. We're always selling by phone. That's if leads are coming in. If leads aren't coming in from those other cities, then I would say you need either an online presence in those cities, landing page strategy around those cities or keyword strategy, or you really need to consider, yes, getting some reps in those cities. So we have a client who's a manufacturer who wants to move into a new country. They've lined up a whole bunch of reps who are going to sell for them, and then they get a commission of each sale.

I would try to let your customers take you to the markets. So as an example, in my first software company, we had customers in 30 countries and we couldn't, we couldn't rep all those countries, mostly because of cultural differences, language differences, time zone differences. So we handled the North American market and then I sold off distributorships to different markets. So if we got leads coming in from Japan, we had a local Japanese partner who could work with them, talk to them, go meet them. And so I'd be looking at, you know, are you getting interest from other cities? Are people willing to drive across the border to come to your store? You know, if not, then maybe you're not doing a good enough job in your local market yet to build up awareness. I think about Toronto Dance Salsa, where we are now, and we started in North York, and our customers took us downtown, and our customers have at some points taken us to other markets as well. People who are driving in from 3 hours out of town to come to a salsa class Maybe it's worth looking at opening up closer to them and then have an instructor go out. So I'd be definitely looking at where are your customers coming to you from and then plotting your strategy on how to grow in that local market if you have enough people who are interested.

Yeah, it's super tempting to try and think, you know what, I have a business of X size in this city. If I go out to all these other cities, I can have a multiple of that business size just by being in those cities and operating. And I thought that a number of years ago, you know, in Canada it's a very large country, and so I thought, well, I could be here in Toronto and I could be in Montreal Montreal, which is 5 hours away by car. I could be in Calgary, which is like a 5-hour flight away, and I could grow my business just by being in more areas. And then, and then this guy here pointed out to me that we hadn't yet hit like market cap. We hadn't yet actually sold to every possible person in our area. And so while I'm busy taking on risk and focusing on all these other little cities and all these other things, meanwhile I'm ignoring a whole bunch of business right here on my, on my back door. And so the way I always think about now is if I'm doing everything I can do in my city, I'm doing everything I can do, and I have really outgrown my geography, then you start looking at other places. If you're leaving stuff on the table in your own city and taking on the risk of looking at other ones, I don't know, it seems like the easy way out now, but it's taking on a lot of risk.

Cool. Next up, Eugene wrote this crazy email. Like a wall of text. Eugene, we gotta condense that down, but it's all about you because I sent out an email about Mark's business.

Awesome.

Uh, let me skip down to the end. Basically, after reading the email you just sent, I Googled Phantom Media and I saw, and I saw the amazing work those guys put in, and it really inspired me. I too want to be extraordinary. Do you have any suggestions? How can he be an extraordinary? He does creative media, founder of Creative Media.

Okay, so if you kind of covered this on the channel, but we did. So a few things, a video is coming to the channel about this, but I would say, I would say one word aside, if your word's extraordinary like mine, or if it's whatever it is, let's put that aside. In our type of industry, it all comes down to the people, your abilities. Right? When you're, when you're a manufacturer and you got to put out widgets, then it's like you buy a piece of machinery and you get things, whatever, and you start putting out the widgets and it's widget after widget after widget. I was just talking with one of our producers, Oscar, a few minutes ago about the fact that in our business, every project's different, every client's different. Every day you can make or break your name, right? Your reputation is really what you have. And so where my business went, you know, over the last close to 10 years, where it went from just me alone doing pretty bad work, doing mediocre work. To us, producing the portfolio that you see on our site now and the work we're going to do in the future comes down to the team and the people and hiring the right people and all of that stuff for my one word. But I appreciate when people compliment the company on the work we do, and a lot of times they say, you know, you are so good at the work, and I have to stop them and remind them that it's not me. I have this, I have this amazing team of creative smart people behind me. And it's the same no matter your industry. If you're an accounting firm, if you're a lawyer, if you're in a creative industry, the only thing that makes you different from everyone else is the work that you do and how you go about it. And that is only done by the people that you have.

Yeah, so to add to that, I would say, you know, the quality of the work that you put out is super important. Even just looking at you, right? Why did I write about Mark in the first place? Because he had a company that I thought was worth writing about. He had a good story, right? So like, do you have a good story for your business and a passion for what you're doing? And then you Googled his company and went to his website and was like, wow, this work is really good. So if I went to your website, you're in creative media. If I went to your site and looked at whatever you're making, am I going to get wowed? And that will help you get business, right? Like if people come to your site and they see what you're creating and say, well, I want that or something like that, or these are the best guys, then you're going to get these businesses, referrals coming to you. And so if you want to be extraordinary, then again, every decision that you make should be through those lens, right? You know, am I an extraordinary leader? Do I have an extraordinary team? Is my product extraordinary? Is my routine in the morning extraordinary? Is the breakfast that I eat extraordinary? Like everything, everything, right? It's important. Hey, you want to, you want to be extraordinary, you need an extraordinary breakfast. What's your breakfast?

Coffee.

Coffee is an extraordinary breakfast.

Black coffee. A lot, a lot of black coffee.

You need an extraordinary breakfast. So everything that you do should be through that lens, and that will help you become extraordinary to the point where if somebody sees your stuff, they want to learn more about you. They want to sign up for your newsletter. They want to ask you questions just like you are doing for Mark.

But don't stop. You know, like, I super love it when people compliment us, obviously. I love it when they like the work we're doing. But our portfolio is like, I shouldn't have said this, our portfolio is something like 12 months old on our website. And last summer Evan looked at our stuff and he was just like, it's not good enough. Right? So I love that people think that, who are watching or whatever, who email us, think that our work is good enough. But he's then coming to me and challenging and saying, get better, get stronger, keep pushing, reinvent who you are. Can you do it faster? Can you have more heart? Can you have more feeling? Can you push the status quo? And so like the last 3, 4 months, we have work coming on board that's living that again in my mind. And I'm like, yes, we're doing it, guys. We're doing it, team. We're pushing ourselves. This is awesome. There's energy. There's feeling. It feels like a startup again. After almost 10 years in business, it feels like a startup. And then I'm going to show it to Evan. Evan's going to go like, not good enough. Keep going.

Keep going.

So have those people in your life as well, those in your life who aren't just going to pat you on the back and say, wow, You've made it, coast, relax. You know, you don't want those people who are putting you down, but you want those people who are going to, you know, with love and respect, challenge you to keep getting better.

Who believe you can get better. Yeah. Okay. Marquise, again, response to your message. So how can someone such as myself do this if I have nothing? I'm hard, I'm determined, I've never I never give up anything, but I'm only 19, no home, no car. How can I reach my goals?

Mm-hmm. One, clearly define what your goals are. Write them down. One goal, two goals, three goals. You know, it's funny, this morning I was looking for something on my laptop and I went back to notes I had from my very first year in business, and I was actually reviewing my goals. They were like close to a decade old. And, you know, when I started my business, my first year I made like $18,000, and I had a wife at home with no income. I had my daughter, was like 3 months old. And you might say, wow, you made a lot of money. But like, we were, we were like not on food stamps, but we were really, really poor. And it was so hard for that year. And I looked at the goals and my one goal was like, my dream was to get a minivan so that way my wife would have a safe vehicle to drive my daughter around. Right now I look back and I'm just like, wow, that seems simple. That seems everyday. But when you have nothing, one, like write that goal down and work on that goal. And if your goal is to have a camera, work on it, work on getting the camera and then work on the lenses. And then, you know, if you're in a creative industry, if you're, if you're in another industry, you know, the people I respect the most, the people who have made it but are the most humble and grounded are the people who come from nothing or the people who've had a hard time. You know, you spend 2 hours on a bus getting to where you need to be every day, but you're committed, that's going to pay off. And, and so if you're 19, I started my company when I was 23, 23 or 24. You know, I'm no smarter than anyone else. I'm no harder working than anyone else. I certainly, when I started, didn't do better work than anyone else. But, but it's just you have your goal, you work towards that goal the one day, and then you're going to look back and you go, really? That was my goal? That seems so simple. That seems so— but you're going to pull yourself out of it. So it doesn't matter if you don't have the connections or if you don't have the family or the money. Or, or what have you. You're just gonna work, maybe take a little bit longer, but it's gonna be so sweet, it's gonna be so satisfying when that pays off and you get to where you want to be.

I would add to that, uh, I think you gotta adjust your mindset in that there's a lot of things in your email that you said, uh, you know, I'm 19, I'm too young, I don't have a car, I don't have a home, uh, and having these things as being Limiting beliefs that because you're too young, you can't have success. This is something that held me back when I was first getting started when I was 19 and my first software company and feeling like, how am I going to convince guys 3 times my age with PhDs to buy from me when I don't even know anything about science? I'm trying to sell scientific software. And that held me back for a while until I realized that they don't care how old I am. They just care that I can add value. And I could. And that switch made a huge difference for me. I still don't have a car or a cell phone or a house. So, you know, don't let that hold you back, man.

Or proper shoes, for that matter.

Listen, I have proper shoes. The shoes are awesome. He just doesn't like my 5-toe shoes. Yeah, so don't— I mean, we all have these stories that we tell ourselves as to why we can't be successful. It's not about your education. It's not about how old you are. It's not about the car you drive. It's just, can you provide value to people? And that's what I would focus on, gaining the experience to provide value to people.

Can I share a story? So, you know, whenever we made little tweaks in our business— we're in a video business, we're a video production company— whenever we stepped outside of it, the world of video, people would actually say to me, they'd be like, who are you to do this? You're in a video business. Who are you to say that you're that you are capable of strategy? Who are you to say that you're capable of developing a reputation management campaign? Who are you to say whatever it is? And people would say that to my face. They'd be like, you know, I don't know if they're feeling me out or whatnot. And I would just share my story. I can't answer your question, who am I to say it? All I know is I'm saying this to you. I'm trying to add value. I'm trying to help you out. This is the experience I have. This is what I'm capable of doing. And you can decide whether you want to work with us or not. And so when you're 19, you know, you don't have a lot of those things. You may not have the confidence yet, but you don't have to have everything figured out. You know, you have so much, you know, let's say you spend 10 years getting experience, you're going to be 29. Let's say you spend another 10 years really perfecting yourself, you're going to be 39. By the time you're 65 or 70 and retiring, even if you like, even if you were really, really great at 39, it's still another 25 years. You'll have a 25-year career of being at the top of your game and being awesome. That's a, that's like full life's career right there of already being awesome. And that took you 20 years to get there. You have so much time. So work on it, work on it, work on it. But, but not like, I don't know if take the pressures off the right thing, but just give yourself the time you need because you're going to get better as you go.

Cool. Okay.

Next step.

Venkatesh, thank you for sharing Mark's story. It's a good story. Get on the newsletter, you'll see Mark's story. Currently I'm into motivational speaking and leadership training. Could you please help me on— basically asking about marketing. How can he market himself as a motivational speaker and in leadership training?

Best way to market yourself? You know, Evan's probably the person to ask because Evan is like the captain of this, but I would say one, Define, again, define the value that you bring. Understand who you bring that value to, so understand who you're speaking to and the value you bring. Will people pay for that value? Is it something they would actually pay for? In our business, we have lots of high-value services we could offer, but— and everyone agrees they're high value, but no one's willing to actually put budget behind it. So understand who you're talking to, understand what they value. Are they willing to actually pay for that value. And then from that, you can start to determine what makes you unique, what makes you different from your purpose. So what is the purpose? What is your value? What makes you different? What makes you unique? And then, and then deliver against that brand promise, right? The biggest thing that people do is they start running and start putting stuff out there without ever defining all of those things— who you're speaking to, the value you bring, what your purpose is, what you want to put out there. Either one, they don't, they don't ever say it. Two, or two, they say it, but they don't ever live it. Or 3, ultimately they don't deliver on that brand promise. And you can look at the biggest brands in the world who are kind of failing. It's because they're not delivering on the brand promise that they give through their marketing. So I'd say figure all that stuff out first, and that could take anywhere from 2 hours to 2 months to 2 years, but figure it all out. And then the rest of the stuff to me seems tactical. It seems like, you know, it seems like doing leadership things like starting a newsletter and, and, you know, Evan always says lean into what you're best at, lean into what, you know, don't try to do the stuff that everyone does, but lean into the stuff that you're the best at. So I could say, you know, speaking to her, but, you know, networking, but, you know, depending on what your strength is. And I apologize, I can't recall if you said that you wanted to be a speaker, but, but, you know, writing, meeting with people, having coffee, networking, having a strong social presence, putting out videos. Hosting a podcast. I mean, there's endless numbers of tactical things you can be doing, but it just comes down to, to, to YouTube, to putting out who you are and then living that and then delivering on that.

For me, this is a pretty simple one. If I'm a motivational speaker and I want to get traction and an audience and more gigs, I would go all in on YouTube. You mean, are you good at being a speaker? You are? Then, then make a ton of videos that move people. And you'll build an audience and get deals. I mean, all the deals that I get to speak— I mean, I'm flying to Madrid in a week, two weeks, I don't remember, to talk to librarians about using social media. How did that come? Through my YouTube channel, right? And so the caveat there is that you have to be good, right? Like, your stuff has to be good, but It's like in any business, you have to be good at what you do if you want to grow. So I would just go all in on making YouTube videos consistently, respond to your audience, and people think I'm— that's my marketing strategy. Kick up a ton of noise. Okay, Angelo, uh, how can I start a business without a degree?

Uh, that's a great question. I don't have a degree. I know Evan, you went to university. I know that your plan was to— you had this big master's plan in terms of finance and stuff that you wanted to do and your life took a switch. I didn't go to a formal college. I didn't go to university. I went to a technical college. And that's part of what I was saying earlier about who are you to do this? You know, people say, who are you to tell me how to do a business video? I went to film school. So I went to school to become an editor, to become a producer. And then I found myself working with corporate people and I found myself at a franchise and I found myself starting my business and dealing with marketers and communicators. And you know what, a few years ago I was like, you know what, I don't have an undergrad, I don't have a degree, I don't have an MBA, I have no formal marketing training. And yet I know that when I offer strategy, it's much stronger than others. And I know that when our team does creative, it's really strong. I know that what we're delivering is best in class for, for what people are investing for other things. So how do I know that? How do I know that today? And it's like, it's because earlier on I kind of learned what my strengths were and I played to my strengths. I hired people who balanced out against my weaknesses so that way as a team we're doing amazing work. And it bothers me that I don't have a degree, but every time that I think about it, I realize that, you know, or Evan will say like, it doesn't matter. People, people do not care about, about the degree. They care about maybe what you can use the degree for, but you can get there without the degree. You can get there from learning. And so when people ask me if they want film school, like, I went to film school 13, 14 years ago. I don't know if I would go to film school in today's world because you can take that money, you can take that time, you can invest in yourself, you can buy small equipment, you can learn off of YouTube, you can do everything you need to do to learn and practice and make mistakes and what have you on your own. So why do you need a formal institution for that? If you want to go in and become a dentist or a doctor, you have to go to school.

If you want to become a lawyer, you have to go to school.

There's no way around that. But if you want to be an entrepreneur, if you want to change the world, if you want to, if you want to do something big, you can, you can hire people with that stuff. You know, a quick side note, I was interviewing someone who started, a female entrepreneur who's in her like 60s or 70s who started a makeup company called Lise Waltier. And she was a television personality and she runs one of Canada's and maybe even the world's largest independent makeup companies. And it's because in the '60s she realized that women didn't know how to apply makeup and she was a personality. And then she learned that she could hire scientists, she could hire chemists, she could hire all the people with the technical backgrounds, and she just had to be the face of the company. She just had to sell and define who they were and lead the company and had her hand on everything, but she could hire the people with the skills who needed the degrees. That didn't hold her back. So long answer, don't let it hold you back. I love it.

A quick shout out to Tamara Weeks for joining. She was the one who got us here together today when she said we need Mark in the car. She said she wrote in the comments, Mark in the car. I called him Mark in the car at the start of the episode. She got us together and insisted that we do something. So, Tamara, we filmed an entire day of shoots that's going to come up for the next week on the YouTube channel because of you.

And I'm talking to her on Monday afternoon because through our podcast she responded to this call-up we did. So she gets half an hour.

Wow.

There you go.

Exciting. I'm looking forward to it. So just a question of education, I mean, as Mark said, there are some roles that you need to have an education in. To be a lawyer, you know, good luck being a lawyer if you don't have a law degree. But for the most part, you don't need it. It's a mindset thing. One thing that you said, like you said that it bothered you that you didn't have a degree. I think a lot of people have that stigma attached where they feel like I don't have a degree and therefore I can't be successful at this, and it's really just a mind game. As soon as you let go of that, you'll be fine. You know, like, it's really just about the value that you can provide people, and the formal education system has very little to do with the value that you can provide a customer. And so just focus on your customers and you'll be fine.

But I said it earlier, right? It's that question that runs in my mind and probably runs in your mind: who are you to do X? And who am I to change the world? Who am I to be able to give people advice? Who am I to lead a business where people are older than me and I'm hiring people older than me? Who am I to say I have experience when I don't? Like, that's, that's the thing that I'm always battling. And if you're growing, if you're growing, if you're pushing yourself, you're gonna battle that forever, right? Because if you hit the point where you're just like, yeah, I got this down, then you're a bit comfortable in your I don't know, Evan, if you have advice on how to get over that, but that's, that's the thing that you're always going to fight. You're always going to say, who am I to do whatever?

I think it's— my solution is surround yourself with greatness. You know, I come from a family where, you know, middle-class family. My parents were educated. They believed in me. They weren't entrepreneurs. You know, my dad worked for the government for years and got his pension. Taught me a lot about values and who I am, but nobody to turn to for kind of business advice. And then I was, you know, riding with my dad the other day in the car, and we were talking about an email that I sent to Stephen Kelly, who's the CEO of Sage. And this guy runs a company with 15,000 employees, and I was being really hard on him, like saying that what they're doing wasn't visionary enough, and they needed to change, and the team he had wasn't great. You know, like, if he wants to be a champion for entrepreneurs, he needs to step up. And like, just, you've been on the receiving end of some of those emails. Like, whether I'm sending it to Mark, you know, a friend of mine that I've known for however many years, or Stephen Kelly, a guy who is a, you know, newer friend and who runs an insanely large company, my dad asks, well, where did you get the guts to like send that to Stephen Kelly? And for me, it's, you know, by doing the work that I do on my YouTube channel, I'm surrounded by huge thinkers every day, right? Every single day I'm watching videos from people who've done amazing things, from entrepreneurs to musicians to actors to politicians to innovators and inventors, amazing things. And so that's my circle. And so with, with total respect to Stephen Kelly, It's like it doesn't— I'm not fazed by it, right? Because I feel like I'm hanging out with Steve Jobs and Walt Disney every day. Can you see us? Are we back? Are we back?

Sam, hit us up if we're back.

Are we back? We're back! We're back! I forget what I was saying. I was on a roll there. Frozen, frozen, frozen, frozen. What was I talking about? I was on a big rant.

Surround yourself with awesome people online so the people that you deal with day to day are just normal people.

Yeah, I mean, you get the values from your parents, but then you also get the negative ones, you know, the things that might hold you back. You know, like, why is education such an important thing? Why is having a degree such an important thing to some people? Because their parents probably put that on them. Maybe they were PhDs or they always wanted you to go to university and you didn't, so now you're failing because you didn't do that. So you're carrying their expectations of you on your back where that's not cool. You gotta break free and be your own person. And if you study greatness and study success and you look at something as simple as education, a lot of these people didn't go and get that education. That's not that education is wrong, It's just that maybe you don't need it. You know, maybe because you didn't go and get that university degree, that doesn't mean you can't go and achieve your wildest dreams. And so you need to create a better environment for yourself. And hopefully, like, these videos help and my channel helps and Mark in the Car helps and the email that they send out helps. Because the more you can surround yourself with that, the more that wisdom that kind of leaches into your mind and helps you break through the beliefs. Every major breakthrough I've had in my business has not been from a tactical strategy or tactical solution I've applied. It's been from me breaking out of my own head, smashing and eliminating personal belief, and then dominating. I mean, taking massive action. That's where it comes from. Good. I feel like we got back on track there. That was good. Okay, we got a question from, from Julian. Let's read it up. Julian. Julian is a— I've had Julian on the channel a couple of times. He runs a dance studio. "At what point do you monetize blog, YouTube channel, brand, podcast?" So you have a podcast, you have a YouTube channel, the way you monetize might be a little different than what other people do, but what do you think? What point do you monetize?

If you have, so the way I would look at it, which may be a little bit cold and calculated, if you have an audience and you have advertisers or marketers lined up who want to advertise to that audience and it's big enough, you monetize it. And if you don't have an audience built up, it's not big enough, you don't have a following, if it's going to distract you to spend time trying to onboard advertisers and things like that, you don't. Now if it's just about Google, you know, like if in YouTube it's about whether you flick on, you know, AdSense with pre-rolls or with ads or things like that, to me that's just it's a really small decision because I don't think it impacts audience experience quite that much. So for example, on our channel, we have it turned on and we don't generate really any revenue from it, and that's fine. We just do it for the heck of it. So to me, it's always going to come down to if you have an audience of a given nature, of a given size, if you have advertisers lined up, it's a really easy play that pays for itself plus some, go ahead and do it. But if it hurts the user experience or the brand experience, or if you're going to distract yourself from your greater goal in life or your greater business by running the side business of lining up advertisers, do not do it.

I've talked about this a number of times on the channel. You know, the business that I'm in is kicking up as much noise as possible in my industry and then monetizing on that noise, and all of the best deals that I've formed have been from people finding me as opposed to me going out and trying to sell. And when I was earlier in my days on the YouTube channel, I was saying, "Oh, this would be such a good fit for this brand. Microsoft should work with me, or American Express should work with me." And I would reach out and tweet them and say, "Hey, I've got this great YouTube channel." And it never worked. None of my outreach ever worked. And then because I kept producing content that people liked and my channel kept growing, randomly people would just find me, other, other brand managers, different companies would find me and want to do some kind of deal together. And so what I would say is, one, I would start monetizing from the beginning if I could, you know, turn on your YouTube ads. I don't know why that would be. People say, well, you need to have 100 subscribers or 500 subscribers. Like, where did that magic mark come from? Monetize right away. If you can get— if brand deals are coming to you and asking you, hey, I want to do something with you, and you like the company and use their stuff and you feel good endorsing them, then bring them on right away. I think the danger that Mark brought up is that you can spend your time getting distracted by going after these companies. That takes your eye off the ball of creating content for your blog, YouTube channel, or podcast. And that's where you need to watch out because if you just keep creating amazing stuff and people like it and they care about it and they share it, I promise you the brands will come to you. And that's putting a little faith and trust in the process that it will work out. But I'm proof that it does. And so if you have opportunities to monetize right away, take them as long as you feel comfortable with them, you're okay endorsing them. If you don't have them yet, then just get back to work. It's never been easier. To get brand clients coming to you, and it's only going to get easier in the future, so just keep on producing awesome content and they will find you. That was good?

That was great.

Okay.

You are fantastic, sir.

I like that. Bidhan wrote a long email. Basically, he's in Nepal, wants to know, how do I start a business in Nepal? The situation here is really bad, not a good environment for entrepreneurs. What advice do we have for them?

So what do you think? I just pulled an Evan.

For me, I think it's again, it's another excuse. Like, yes, the economic conditions might not be as great in Nepal as they are here, but you know what? It's a world economy. If you can sell stuff to the US market and then you're paying in whatever the Nepal currency is to bring on a local team, you could live like a king because the amount of money that you need to be successful there compared to here. You know, I'm, I'm in Canada, it's a similar climate to the US. Uh, my standard of living is higher, my just expenses are higher than it would be for somebody in Nepal. Uh, there's lots of examples of people who have broken free, and it's never been easier to break free with the internet. Um, so I would find a business— if it were me, I would try to find a business that I could sell to an international audience. You know, my channel, I'm based here in Canada, but most of my audience is from America, which has the largest advertising dollars, and most of my clients, my sponsors, are in America, even though we have a kind of worldwide audience, and you're watching from Nepal, so thank you. But I would try to find, I would try to find that kind of market and stop, stop saying I can't be successful because I'm from Nepal, and instead say, how can I be successful? And the rules for success are the same whether you're from Nepal or Canada or Zimbabwe or You know what, I was speaking with—

we did a project with a pretty wildly successful entrepreneur in the finance sector, and he's personally, you know, the last 30 years, he's a billionaire. He's earned a lot of money, and he makes an effort to always give back and help out the country he's natively from. And it was interesting because I was challenging his mindset as someone who's now in Canada, who's a a billionaire, which to me is mind-blowing. But, you know, why— what would you say to, to people who aren't in that native country he's from? What would you say they need? You know, isn't it the same thing all the time? And I was kind of challenging him on his, on his mindset. He said, you know what, what's most, um, striking or not spoken about, it's that, it's that most of us— speaking about himself— who come from these countries You know, they don't look around, they don't see opportunity, they don't— they're not taught opportunity. It's not, it's not part of their upbringing, it's not part of their values, it's not part of what their parents are teaching them. And so they live their whole life without the mindset of opportunity or making the most of what you have to work with. And it's a mindset thing that's given from parent to child or from school system to child or from from wherever you live. And so to Evan's point, you know, we could say, well, we're really fortunate that we live in a certain climate, but you're really fortunate that you have a channel like Evan's, I'd say, because the more that you see yourself on his side, on the side of those with opportunity rather than— and I'm sorry, I don't mean to sound soapboxy or anything, but, you know, by being on the channel is what I'm saying is you're one of us. We're all the same. We're all people who want to do whatever we can do. It's not us against them. It's not you against those with me, with opportunity, or what have you. We're all together because we all got our struggles, we all got our battles, but, but we are— we can all do it is what I'm saying. Have that mindset. Surround yourself with stuff like Evan's channel and other things. And I'm an outsider saying this, Because you can make it happen when you have that right mindset and when you just believe that it will happen. Just believe, I love it.

I'm feeling the love. I honestly wish YouTube was around more when I was younger. Because I had to go to books and I couldn't find the right books and I wanted famous entrepreneur profiles and the only way to get it was to read like an insane long biography where I wanted like quick hits. You know, I'm jealous of people who are starting now. I want to be 19 now, start my business. I mean, there's still a long runway. How old am I? I'm 35, I'm 36 in May. So still tons of runway, but I mean, it's never been easier to start a business and surround yourself with ideas and people that can push you to be the best version of yourself.

Never been easier.

Okay, Kevin. I've started my own clothing line. I have a few shirts and business cards, but I barely have money. Do you have advice for me?

I heard this fantastic story by a guy named Alex, and I wish I knew his— I wish I remembered his last name. Alex, I want to say McClain. Alex McClain, I think, from Nova Scotia, where he started— I think it's called East Coast Apparel. I think if you Google all of those things, you might find the right guy. But in university, in an incubator, he was challenged in a business class to start a business. And so he thought, I'll start a clothing line. And he did like 40 shirts, 40 sweatshirts with a logo on it, and they sold out. So then he took that money and he did like 100 more, and then they sold out. And then he did another 100 and another 100, and he's selling them out of his basement of his mom's place because he had no money. He wasn't making any money. He was just putting it into it, into it, into it. And people were lined up around the block to try and buy these shirts. And he's like 2 or 3 years into his business now. Still operates extremely lean, still does very few things, but if you read the write-up on this guy, his story is ridiculous. And so I was at an event where this guy was getting an award, Alex McLean, I think his name is, and another person getting an award was someone who's built Canada's largest clothing lines, most successful retailers, is on, you know, Canada's version of Shark Tank. Has sold his businesses to Ralph Lauren, and he's just this fantastic guy in fashion. And they're standing on stage kind of opposite each other, and the guy with all the experience, with all of the money on Dragon's Den, which is Canada's version of Shark Tank, was looking at this young guy and saying, that is the business I wish I was running. That is the success that I wish I had early on. And it's just a guy who does hoodies. And he's got a cool logo and he's from a place and he's this average guy and he's taking all of the money and putting it back into the business and he's building a clothing line. He's building a fashion line through online, through mobile inventory. I would say read his story, read other stories like him, you know, model some masters. There are people today in really small markets making it happen. They're making it work. And I'm inspired by his story. I think it's awesome.

I think the mistake people make in the fashion business is they have an idea for a t-shirt, and so you go and you print it and invest all the money that you have into this one t-shirt. And because quantities are what they are and you need to produce 1,000 shirts to get the right price break, you go and you buy 1,000, you buy 500 shirts, and then you sell 2 of them and you've got 998 sitting there in your garage or your basement or your parents' house. And then you don't have the capital to go and do it again. And you make the wrong decision. Your first design sucks, you know, and it's going to suck probably. That's part of business. Like, often your first product isn't that great. And so if you go all in and you blow everything you've got on that first product, then that's what most people do. And then they have not been successful. Where— how I would do it is I would look at Spreadshirt.com or a website that's similar. There's hundreds of them out there. Where it's print on demand and upload 10 different designs and see what takes off. And you don't make as much per shirt, you don't make nearly as much per shirt, but you also don't have any cost, zero cost. Like you invested money in the business cards, you don't need business cards, right? You don't need to carry inventory of your shirts. Put it up on Spreadshirt, see what sells, engage in social media, put your, invest your time, your energy, your hustle, but not your dollars into it. and then you can start building up an audience, right? People look forward to the next shirt that you're going to come up with, and then you can put people on a newsletter list. And then when you get a sense of what people are buying and what's working for you, when you discover your style, then it may be worth— okay, I've made some money coming in from Spreadshirt, now I'm going to invest into putting out my own line and buying those 500 shirts that I know they're going to sell. It's never been easier. Like, this was not possible 10 years ago. And so that's how I would do it. You don't need money, you just need Great designs and hustle. Adrian, what's the fastest way to get $2,000 to $5,000? Is this a real question? That's a question.

What's the fastest way to get $2,000 to $5,000? Yeah.

Is this a real question? It's a real question. What is the fastest way to get $2,000 to $5,000? It's right there.

For a holiday?

Well, whatever. He wants to get a holiday. But what's the fastest way to get $2,000 to $5,000? Rob a convenience store, someone said.

No, the fastest way to get $2,000 to $5,000 is, I mean, you get a job and save your money. You ask family and friends for money. You go to a bank and you put collateral up against it. You sell your car. You sell all of your stuff that you don't really need anymore and you minimize your life.

I don't know.

Work? I'm so confused by this question. It's like the most random question ever.

Well, okay, so first I want— it's a common question that people have and I get it. Like you're struggling, you're trying to make money. It's just there's a sense of frustration I think you'll get from successful entrepreneurs who you ask it to because entrepreneurs don't go into business just trying to make money. They're trying to have an impact and make a difference, and through that you make money. And so at the end of the day, the equation is making money is about providing value. The more value you provide to a customer, the more money you're going to make. You want to, you want to make $2,000 to $5,000 tomorrow? Go provide $2,000 to $5,000 worth of value to somebody. That's the key. Can you do that? Right. It's not just about, hey, if I sell this on eBay from something I bought at a garage sale, I can make a quick $1,000, right? It's providing real value. You do that, you have success.

But, you know, sorry to interrupt, but I think I remember talking to this guy who was looking at cutting expenses, cutting expenses, cutting expenses to try and— I mean, yeah, you can cut expenses to save money. You can sell off all your stuff to make money. But I was looking at what this guy was doing from a lifestyle point of view. He just wasn't working hard enough. You know, like he just wasn't putting enough hours, he wasn't putting enough time, he wasn't putting enough sweat. Sometimes you just have to add value, but sometimes you just have to work hard.

We got Sonam calling in from the subway.

What's up?

We lost her. We lost the subway connection. I know it cuts out quickly. I was just in New York on Valentine's.

All right, cool.

Well, thank you for calling in. Next, Haider. Haider. Hopefully not hater. Haider. My passion is to start a software company. I would like to become a successful entrepreneur. I've started work on my dreams, but I hate my college now. Should I drop out of my college or complete the studies?

Do you need your college degree? This is what my mom said. This is my mother's advice. So maybe not all parents are the same way, but do you need your college degree to contribute to the business that you want to run? Or are you wasting time, are you wasting dollars, are you doing it for other people? And I say my mom said that to me because when I was in high school, I was taking an optional year in high school, and I wanted to go to college, and I could have got into the college right away. And my mom said, why are you finishing this optional year of high school? You just go to college and do what you want to do. I said, well, you know, I got to finish my year, and it's just what people do, and this and that. And she was just like, why? Like, just, just leave high school, go, go to college, do what you want to do. So if you're in college, it's a very similar experience. If you're in college and that college degree is going to contribute to the next steps within your, within your path, then I would say maybe see it out, maybe see it through. But if it's not going to contribute in any way, thinking big picture and not letting the fact that you hate it play into it too much, then do what you gotta do and just get to work, start working.

You know, for me, it might almost be the opposite. You know, for me, it's big decisions with the heart, small ones with the head. You gotta feel right about it if you're going and doing, you know, it's a— this has always been a tough one for me because Because education, you can learn a lot, and it's a fantastic backup plan. Like, if entrepreneurship doesn't work out for you, education is something that jobs care deeply about. So not having an education can hurt you.

But it could also mean that you have no other out. You don't have a backup plan. You don't have a parachute. When I started my business and my wife had no income and I quit my job and my daughter was 3 months old, I had no other option. I had to succeed. And I think entrepreneurs too often jump into entrepreneurship with in the back of their mind thinking that there's a ripcord they can pull.

Yeah, I mean, I don't want to tell anybody to drop out of college, but for me, any big decision in life you make with the heart, not your head, and then you figure it out. So if you're doing something in general that you hate every single day, then maybe you shouldn't be doing that. Maybe it's going to a different college, you can get a different degree, change that up. Or dropping out or taking a semester off and then potentially coming back to it. But always, big decisions are hard, small decisions are hard.

Just don't do it because it's the easy way out or the fun way out. You know, I changed my degree in high school. I was going to become an architect. I wanted to become an architect, and I did this film thing, and I was like, hey, film seems like a lot more fun. But really, I think it just seemed easier to me. You know, I still sometimes regret not becoming an architect and doing all that other stuff. Today I get to do what I'm doing. So don't do it because it seems like the easier thing to do.

Let's rush through a few here. This is an insane long message here.

Holy cow.

The bottom line here is from Thomas, who's writing to say he loves the YouTube channel. He's trying to develop himself and learn, and he's reading people's books, and in that period of his digest and everything. But he's saying that he finds a lot of people, the thought leaders, St. Tony Robbins, Brendon Burchard, are doing what he considers scamming manipulation techniques, doing MLM and pyramid schemes, and he wants to know who can he trust and what advice we have for him to learn from and not get scammed. I think he wants to learn and develop, but then he latches on to somebody and then buys something that's a scam, or he feels is a scam, and how to avoid that.

I think YouTube has so many, so many free resources that you can learn from. I think there is still a tremendous amount of value in books that are being written or going to audible.com or something like that and listening to books. And yeah, you're investing in the book or you're investing in a membership, but other than that, it's your time and you can take the information you want and you can leave the information that you don't want. Anyone who has a paywall, anyone who says, you know, buy from me my secrets to mentorship or success, or look at how rich I got by doing these business trips. For the most part, all information is out there. All information is being recycled. You know, even the most innovative new things are still little bits and pieces of other stuff that's out there. So if you have a passion for it, it's out there. All the information is out there. Everything that you need is out there, and no one is going to make it easier for you, especially if you have a passion for learning or a passion for passion for one of these resources. I've gone to expensive events, like I've gone to things that I consider expensive, I've paid $500, $600, $700 to attend an event for a day, to me that's expensive, and I've gone to free events, and you know what, other than the light show and the AV, I'm not seeing much of a difference. Some of the best well-known speakers that I'm paying to see, I want to walk out of, and the other ones, the people who are doing it for free at a little local grassroots type event or something on YouTube, I'm like, heck yeah, this guy is preaching, you're doing amazing work because they're there for different reasons, they're there for different motivations. So just the best thing to do is just not get sucked into it.

Yeah, for me I think it's helpful to find some people that you look up to, that you respect their opinions on and you value them as human beings. So maybe that's my channel, maybe that's Mark and McLaren, maybe that's something else that you watch. And as long as you feel like you're learning and growing, then continue to digest it and consume it. There's been— I'm thinking from personal experience, you know, I've paid for books, but I haven't paid to go to a seminar. I haven't paid for anybody's audio program or anything bigger. The only time that I did was with my agent. I paid to get media training from my agency. That was kind of part of the deal. And I almost didn't. And the reason why I did was because I felt like I would regret it if I didn't go. That was basically it, you know. I felt like if I didn't sign with these guys, I might regret it. And I hate living with regret. I could live with losing thousands of dollars, but not wondering. And now that actually worked out, and it's been great. The only thing I would probably pay for now would be taking my kind of speaking to the next level, you know. Les Brown was coming to Toronto and wanted some one-on-one coaching, I would probably pay for that.

I'm a huge believer in mentorship and lunches. Pay for the lunch but not the time with the person. Invite people out for coffee if you can, send them maybe a gift or whatever if you want to. If you're desperate to spend money on this and you're like, oh, this cash is burning a hole in my pocket, I definitely have to spend money investing in this, then lunches are a thing to take people out to pay for and things like that.

I think for the most part, to Mark's point, it's true that the information is out there. I think the challenge at the start is you need to find it. You look at my channel, most information of the top 10 interviews that I profile, you can find it. It's elsewhere on YouTube. Why do you come to my channel to watch it? Because we've done the work of watching 10 hours of video and condensing it to 20 minutes of the best stuff. And so when you're a startup and you don't have a lot of money, you don't value your time as much, you have more time than money, you can go out and research all these people and get the information you need, it's just inefficient because you can't afford to go and buy it, where a lot of times the buying of it speeds up the learning and you get it faster.

But you know, so you're saying that you wouldn't really pay for any seminar type thing, like I visited I went to a TEDx conference, and TED talks are all free, right?

They're out there, they're free, everybody releases everything.

I still think that what I paid for the TED conference for the day, $200, $250, which again to me seems like a lot of money to pay for a conference, that's an experience I would do again. I think it was worth it, I think being in that group of people was worth it, having access to like-minded people was worth it, even though I could get it for free. So again, anyone who generates all of their revenue off of paying or having people buy secrets, I would be worried or skeptical of. Paying for a coach, you know, a business coach, or if you want to get into life coaching or things like that, you know, working one-on-one, then I would say it's more than worth it.

Yeah, and I think test the waters. You know, you mentioned Tony Robbins and Brendon Burchard and others. Most people will have this funnel where there's a lot of free content and then the next step is a $7 book. You know, buy the book, it's $7, it's not a big investment. Did you get value, was it helpful for you? The next step might be a $25 audio program, right? Like if you got value from the book, buy that. You don't have to jump into a $2,000 seminar and then feel like you got ripped off. Each step along the way you see, and if at any point you feel like, ah, this person is shady, I'm not getting value anymore, then leave and go find someone else that you look up to. Alright, how we doing? We're crunching down, but let's do it, we got a couple more. Bruce, how can I find sponsors for my radio station while I'm the manager?

I don't know if this is online radio or if it's local radio or what, but I mean, my understanding is that most, most if you're like a program director, most of these companies have a kind of department. Most of these companies have an existing audience or geographic area, which means we have someone who handles the sales role, like any type of media placement type sales. If this is an online channel, if you mean like, you know, how do I find people to come on, I feel like we addressed this in an earlier question. Everything we said about blog, everything we said about the YouTube channel or any other kind of, medium, I think still applies.

Yeah, for me, I'm not the sales guy, I'm the marketer, so I would, if it were me, I would just focus on the content. Instead of trying to sell something that's just okay, make something amazing that then sells itself. That's where I would focus on the product, and if everybody's buzzing about your radio station, what just happened on it, and the guests you have, and the quality radio that you're playing, and everything, you just have the hottest station, then advertisers will come because they want to be where the attention is. It doesn't work for everybody. You know, good salespeople can sell mediocre stuff, but my way is to just focus on the product and market, market, market.

And if you're still stuck on what to do, you're a small business, you just don't have the resources, look at what new media are doing. Just because you're in an old communications channel, if you are an existing radio, doesn't mean that you can't leverage the newer ways ways of applying sponsorship or sales to content in YouTube or any other kind of media.

Tamig— Tamig Non, Tamig Non, Tamig Non, I don't know where some of this mail, but simply let me thank you for the tremendous value you're adding to people's lives.

Thank you for that.

Anytime I watch your content, I feel so inspired. I have a question. I would like to build— I would like to learn how to set up a website for ecommerce, but I don't have any skills on how to create a website. Do you want to suggest some materials, tutorials, books where I can learn fast and master how to create an ecommerce website?

Thank you for your attention. I feel like there are providers for this. So I mean, I haven't done it personally, but I feel like Shopify is someone in the marketplace that exists to help people who have no coding experience set up online, online marketplaces or stores. I think it collects into Facebook, and so again, I can't speak to their product, but I think that's the whole premise. Their whole premise is to help people with no experience sell stuff online. So I look at Shopify. I think Squarespace is another provider who has an online resource. Last time I checked, I think they have $18 per month US that includes some e-commerce capabilities. So, you know, Google it. There are tons and tons of really affordable players out there who help people people like you and me who have very little coding type experience set up, make it easy, pay a monthly fee.

Yeah, for me I think it's important for entrepreneurs to focus on what they're really great at and can be one of the best in the world at. And so I do a self-audit to find out, do I want to learn how to program? Is that something that you're passionate about and you want to be great at? And if it's not, then don't worry about learning it. Go to Shopify, start with a Facebook page. Page, right? Just start doing whatever the easiest thing is to get it up so that you can focus on what you're really great at and go out and just dominate on that. If you want to sell, if you're great in front of the customer, then that's where you should be focusing your time. You don't even need a website to get started. I would not have somebody who wants to be in sales focus on coding and learning how to code because you're never going to be great at it. And you're going to spend your time mediocre at something instead of harnessing your energy to be great at something else.

I would also look at the Basecamp model. They have a book called Rework, but I mean the basic business model from Basecamp is, and they are coders, they are programmers in the company, but they're just really trying to like please like 70% of the people or something like that. They're not looking to please everyone. When you're coming into a new online business and you don't have a lot of experience in it, yes you could find people There's a lot of people who say that they're going to build the most custom, most amazing thing, but just get started, to Evan's point. Just get started and figure out how to please 60% or 70% of people and not worry about catching everything and making everything perfect from a usability point of view or from a complexity point of view or from a, you know, if they click this, does it offer through an algorithm additional options and all this stuff that, you know, you can't look at Amazon say, look at how great they are, I want to start there. Just get started.

Lavanya wrote in from YouTube, congrats, I see you're being followed by Barack Obama on Twitter.

It's true.

What if we want to make changes, really want to do the things that would be milestones in our lives, but we are comfortable, satisfied, okay in our current situation?

You're never going to make change. So if you're comfortable and you're not willing to get uncomfortable, then obviously what you want to do in your life isn't important enough to push you. Enjoy being comfortable, and most people are.

Sorry, is that mean? So for me, I mean, it comes back to the earlier answer talking about environment, right? Like, if there's nobody in your environment If everybody around you is saying, wow, look at the great job you've done, and nobody's pushing you, then you're just going to keep on doing what you're doing. Where if you feel like somebody is pushing you to be better, and that what you've done is good, but believes in your talents to be able to do much more, then you're going to try to reach out and do more. And it can be hard to find that person. And the way I do it, again, I've talked about it before, is watching those videos of famous entrepreneurs, I see, you know, I was watching one from Elon Musk, who just did an Elon Musk top 10 big ideas, and this guy's talking about colonizing Mars because we want a backup plan in case we screw up the Earth, you know. And here I am thinking like, hey, you know, I want to build Toronto to be an entrepreneur hub. I don't want things to have to go to California to start a business. We can do it here. And I'm thinking that's big thinking, like putting my city on the map. And here's Elon Musk thinking about a backup plan for the planet. You know, it's like, just, it's awesome, but, you know, I don't have people who I talk to in my network who think on that kind of scale, so I try to surround myself with people as much as I can online and from videos who are doing bigger things to make me realize that, yeah, what I've done is great and I'm super grateful for it and appreciative and humbled, but also I should be doing more. Like, if you have a great talent, and you have a responsibility to do more. And those are the people who push me to be better and better and better. So again, you want to do great things, you need an environment that helps you do great things. So I would be looking at changing up your environment, from the people you hang out with to the videos you watch and the books that you read. Things that force you to get uncomfortable, because otherwise you'll just stay doing what you're doing. And then we've got a question from ToTheTop. How do you guys see Blab being used 6 to 12 months from now, and how do you think it will affect how you communicate with your audiences? I don't know, because this is my first time on Blab, so Evan is—

Well, what do you think?

Well, this is your first time. What do you think about it? Are you going to use it?

Yeah, so I think that whether it's lab-specific, or it's a different medium like most of the new interactive mediums that are coming out there. I think it's just changing video from a communications tool to a shared experience. I think that's a great thing. So whether you're— again, let's not just look at this one specific platform. If we look at all new ways of communicating through video, through interaction, there's a new podcast app called Anchor that came out last week where people will upload the beginning of a podcast and then everyone has the option to comment in audio on that podcast. So it's a living, breathing thing. I think the future, whether it's 6 months or 12 months or a few years down the line, is a fully immersive and interactive world for all areas. And we've seen this in publishing and publication and books where ebooks have, you know, like a little icon or something where while the reader is reading, they have the opportunity to jump out to additional content.

We're going to do that for my book, by the way.

I heard. Or the ability to, you know, if a word or comment is made, they can link out to learn about the history about it. It's about a total immersive experience and immersive world. And that's really exciting to me, and that should be exciting to all content producers, because now we're not being just tied to specific communications channel or specific medium, but we're now creating an ecosystem or an environment of really spontaneous organic things. And then what's most interesting to me is how people hack these things. So how you, you know, you start with something like Blab or like Periscope, which is a super off-the-cuff, super, you know, unpolished environment, and how you try to hack into the system polished elements for choose-your-own-adventure, for real-time improv storytelling, or for getting real-time feedback on things. I'm never really interested in the initial concept or the initial platform. I'm always interested in what the leading-edge thinkers do by hacking the platform.

I think this year there'll be a lot of a trend towards one video into live videos, it's not just watching the polished stuff but having direct access and having it be a little bit more raw, like we're doing this right now, you guys can ask us questions and we're interacting. In terms of the platforms out there, I like Blab the best because of the way that you can communicate and build an engagement with the people, so like right now Tamara's giving us props, and so she can click on it and you see her face, right, so it's like, here comes some more, let's get to 1,000, come on, 1,000, 1,000. She's going to do it. We're going to get there. 50 to go. So that's cool. People can cheer on. So if we had a guest on, people could cheer that person on as well.

I like that.

She's doing it too. She's doing it too. Hey! See, that's fun, right? Like, you can't do that on other platforms. So that's cool. Now when a question comes up, like this one to the top, I can pull it up to the side. It's easier to differentiate between the questions and just the chat. There's a lot of, lot of great chat that's been happening throughout this talk, but here I can pull this up on the side. With Blab you can also have people call in, like we had that person try to call in from the New York subway and then got disconnected, but that's cool, right? Like other people can call in and ask questions and interact in a way that you can't do on the other platforms as much. And so I like those features that are built in. I'm using it right now and then I download the video and upload it to my YouTube channel because that's where my bigger audience is compared to just Blab. Hopefully Hangouts does something similar. The Google Hangout platform is not great compared to Blab, so that's why I'm doing stuff here on Blab.

But keep in mind, Google Hangouts was to compete against Skype. So we've had these iterations of new technology building on new technology building on new technology.

But not the broadcasting one. The first Google Hangouts, yes, but now the YouTube Hangouts where you broadcast with your audience is just like this, where people can interact with your audience and just have a live chat down the side, but it doesn't have all the features that I like here where you can really— like look, we have the question there, we've got our props, we have 1,010, people can call into the show. I think it's just a lot more features, and there's going to be more developments, like whether Blab becomes the ultimate winner, who knows, maybe YouTube discovers, hey, these guys are beating us with engagement tools, so we're going to buy Blab, or we're going to incorporate some of those features into our system as well. So there's a lot of different players between Periscope and Blab and Google Hangouts and Meerkat. I like this the best right now. Things are happening so quickly that something else may change, and maybe some new killer feature that I want to go back to YouTube, or I want to go jump on Periscope, who knows, but for now, one, I think the concept is here to stay. I think the idea of doing live video where people can interact and ask questions is going to be a super hot trend this year, that's not going anywhere. Which company ends up being the one that executes, I don't know, it doesn't matter though. You'll see me there, and hopefully I'll see you there too. Anyway, thank you guys, Tons of fun in the chat. You can expect more of Mark on the channel coming up in the next week. If people want to check him out, we call him Mark in the Car, but his real name is Mark Drager from FentyMedia.com. We'll link it up below. Appreciate all the questions, appreciate all the love.

Continue to believe.

And we'll see you soon, guys. Have a great day.

Ciao.