In this motivational video, Evan Carmichael shares his personal journey as a struggling entrepreneur, emphasizing his mission to help as many entrepreneurs as possible. He recounts early failures—earning only $300 a month, making poor decisions, and feeling isolated—while noting that 80% of entrepreneurs fail. Over the past decade he claims to have helped over 20 million people through his website and YouTube channel. Recognizing that his audience increasingly wants detailed, step‑by‑step guidance, he introduces a new paid product called Zuga (and its sub‑products called ZOOGAs). Each ZOOGA is a focused guide that addresses a specific entrepreneurial challenge: choosing a business idea, achieving sustainable income, building a marketing machine, managing time, and raising capital. The guides promise templates, checklists, expert advice, and real‑world examples from famous entrepreneurs, presented as a scalable alternative to one‑on‑one coaching. Evan positions Zuga as an affordable, actionable solution designed to give entrepreneurs the resources they need to avoid his past mistakes and achieve breakthrough results. He ends with a call to action, encouraging viewers to purchase a ZOOGA, use it, and reach out with questions, reaffirming his belief in the importance of entrepreneurship.
Chapters
Now that all the smoke is gone, lights up my— I believe in entrepreneurs, and it's my mission to help as many entrepreneurs as physically possible. I love helping entrepreneurs. There's something in me that I just can't get enough of helping entrepreneurs out. It's the feeling of helping somebody, but also the work that you're doing is important. You're gonna change your own life, you're your family's life, your friends' lives, your community's life, the people in your country. It's important work and it needs to continue. And I'd love to be a part of that. When I had my first business, I struggled. I sucked as an entrepreneur. And most people do. Most people fail, right? 80% of entrepreneurs will fail. I made every wrong decision you could make. I was too ashamed and embarrassed to ask people for help. I didn't know how to look my friends in the eyes and tell them what I was up to because I wasn't making what I thought I was gonna make. I was making $300 a month. Not enough to survive. I didn't know who to ask. I didn't know what to ask. I was lost. I thought I had tried everything. I read the books. I read the magazines that said, "Do these 3 things and you'll be successful." I did those 3 things 100 times and nothing worked. And I wasn't getting the momentum that I thought I was going to get. And I had a great product, and I had a great team, and I was doing something important. It wasn't just some fly-by-night trying to scam people out of their money. The product I had meant something to people. It just wasn't taking off. But I pulled through. I beat the odds through modeling success, through finding mentors, by following specific strategies that worked By keeping up my hustle, by not giving in even when I badly wanted to, I made it through. Now I've made it my life's mission to help as many of you as possible follow my path. I want you to jump on my back, follow my strategies, and I'm going to guide you towards success. I'm gonna pull your hair guiding you towards success because The world needs people like you. The world needs successful entrepreneurs, and I want to help make as many as I can. Over the past decade, I've helped over 20 million people through my website and YouTube videos, and it's been great. It's been the one of the things I'm most proud of that I've done in my life. I love doing it. I love answering your questions. I love helping you. But increasingly I'm getting people writing in to say, "Evan, this is great, but I need more. I need more details. I need specifics. I need how-tos. I need step-by-step. I wish I had you for 2 hours to come over, you know, sit on my couch and guide me through this problem." And I really wish I had that time too, because I love doing it. There's nothing that brings me more joy than helping an entrepreneur and seeing them make a breakthrough moment. But I don't have that kind of time. Nobody does. It's not possible. And so I've created another solution, something that I'm really proud of, something that I hope will change a lot of entrepreneurs' lives and have a major impact in the small business community. And it's a new product that I've created that I call Zuga. And Zuga is your guide. Zuga is here to help you solve all the main challenges of your business. If you are trying to figure out what business to start, you don't know what passion you have, what, how it could turn into a business, there's a Zuga to help you. If you're trying to get to the point of survival, I'm not talking about making millions, I'm talking about not having to take a part-time job, I'm talking about being able to do your business full-time and make an income from it, there are Zugas to help you. If you want to build a marketing machine, if you want people to know your name and come and find you, instead of you going out all the time trying to reach people, there are ZOOGAs to help you. If you are trying to manage your time, you're tired of working 80, 100-hour weeks and you're not seeing any results, you're not seeing any momentum with your business, nothing real, nothing tangible, there are ZOOGAs to help you. And if you're trying to raise capital from banks, from angels, from friends and family, from venture capitalists, there are ZOOGAs to help you. Every ZOOGA that I've created is your guide to solve a specific problem. And it comes from me having faced that challenge and not knowing what to do and feeling like I tried everything and it's not working. And it's how I accomplished it, and then it's guiding you step by step on how to do it yourself. If I sat down with you for 2 hours to solve the problem, this is what we would go through. And I'm really excited to put it together in a product for you to be able to affordably purchase, and make it work for your business to start seeing some results. With each Zuga, you're going to get advice from famous entrepreneurs and how they solved the problem, how they overcame that challenge. You're going to get samples and templates and checklists of things to do step by step, every single step you need to do to solve that problem and start realizing some success. I'm so proud of it. I'm so happy to launch it because I know it's going to help a lot of entrepreneurs make a huge impact. Because what you're doing is so important. The stuff that you're working on is immensely important and needs to continue. I don't want you to give up or quit because you didn't have access to the right resources. You didn't know what to do next and you gave up. The companies that come in to see me, the products, the services, the entrepreneurs that I meet have so much passion for what they're doing. You guys love what you're doing, right? You should. If you're an entrepreneur, you should love what you're doing. And you have such great creative ideas that can really make a difference in this world, and I want to be a part of that badly. I want to be a part of seeing your company become massively successful and changing the world and having a huge impact and providing an amazing life for you and your family. That's what being an entrepreneur is all about, and if I can help you get there I'm gonna do my best to do it. So I hope you'll check out the Zookas. I hope you'll apply it to your business. If you buy one of them and you're filling it out and you have questions, let me know. I'm here to help. I want to see you be successful, and I believe in you as an entrepreneur. Believe.