John Deere's SMART campaign brings tailored agricultural solutions, financial services, and technology training to farmers across Africa and the Middle East. The company emphasizes dealer networks and support systems designed to strengthen farming operations in these regions.
At John Deere, we empower new era farmers throughout Africa and the Middle east with our SMART campaign because we believe that together we can unlock the continent's agricultural potential to improve yields, increase profitability and ensure food security for all. Our solutions are grounded by our company values of integrity, quality, commitment and innovation. It's our passion for innovation that drives us to provide you with tailor made solutions adaptable to the evolving needs of your farming operations. We understand the growing need for mechanisation on our continent. As a new era farmer, you have an open door to our comprehensive network of authorised dealers who are there to assist you and support you at every step of your journey. Running a farming operation can be a costly endeavour. At John Deere Financial, we do not believe in a one size fits all approach to finance, but rather we strive to provide you with the right financial solutions to set you up for success. For over 80 years, John Deere has been known in Africa for the quality and reliability of our products. By fostering relationships from one generation to the next, we can proudly say that John Deere is more than just a brand. We have become a part of the culture of agriculture. Technology, training and support are crucial to the success of our new era farming. Which is why John Deere is proud to give you access to specialized training related to the management, growth and success of your operations. John Deere and smart. Because together we can achieve more for our continent.
