Jeff Wenzel explains why impatient founders damage their agencies. He lost a client after five weeks because they expected results during slow summer months, before the standard process of building tech stack, warming domains, and hiring appointment setters could work. Founders without patience should skip agencies altogether.
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This literally is going to kill me, and it's going to make me probably shut down my agency at some point. When I'm working with founders, the lack of patience or understanding of basic marketing and what it takes is literally destroying me. It really is. We just lost a client that I had for like 5 weeks, 6 weeks, and he's just— no patience, no expectations, working through the slow months of June and July, you know, getting a lot out of out of offices. We pivoted a little bit, added an appointment setter, you know, did everything we're supposed to do, built the tech stack, bought the 30 domains, the 60 email addresses, warmed them all up. I mean, the problem that's happening right now is if you're a founder and you have no basic understanding of marketing, you have to just, you have to have some trust and be patient. You just do. And if you're not going to do that, then don't do any marketing. Like, literally don't. Because if you have concepts of something massive should happen in, you know, I hire an agency, onboard them, get the tech stack built, and some major thing is supposed to— that you're gonna see— if you don't have that trust factor, don't market, don't hire agencies. Just literally don't. Stop, stop. Because it's a waste of everybody's time, my time included. So if you're a founder and you have a young business and you hire an agency, find that trust, find that patience. And if you don't have it, just don't waste everybody's time. Hey, if you're thinking about doing a raise, you need help, go to preipohype.com right now, book a call with me. I'd love to talk to you. Later.