Alex Morton: How Belief Transforms Challenges into Success | TUH #093

Gary Brecka interviews entrepreneur Alex Morton about how belief shapes success. They discuss mindset, health transformations, and overcoming business struggles through clear vision and perseverance.
There are multibillionaires walking around the world and they can barely get out of bed. I made a decision. It's like, okay, no matter how much success, money, whatever, if I don't feel good, life's going to just suck. That's why I feel such a calling and a purpose. Because this isn't like my information. And a lot of it's not taught in high school, it's not taught in college. And unless you know people like you or Dana White, you're not getting the right information. That's why most people struggle financially and on a health standpoint.
And the truth is, people are not uneducated. They're just ignorant about the alternatives.
These rich, wealthy people, they think they're above you. Want to be an ultimate human? Be a fricking good human to 3% of the world, own 97% of all the gold, the crypto, the stocks, the real estate. Another great piece of advice that somebody gave me that I give to people now. Don't listen to 97% of people. If everyone's going right, you probably should go left.
For people that are watching the podcast that are like, I have a dream. I have a vision. How do you start those people off? Because a lot of them are in careers or on pathways, and they know that they need to make a change.
People need to understand.
Hey, guys, welcome back to the Ultimate Human podcast. I'm your host, Gary Brea, human biologist, where we go down the road of everything, anti aging, biohacking, longevity, and everything in between. And today I am so fired up. I just introduced the guest, as you know. But he is more than just the accomplishments that I read into the teleprompter. He's actually a personal friend. I'm very close with his family. We're going to talk about our personal journey today. I have known this guest for going on eight years now. He's been an integral part of my journey. I've been a part of his health journey. He's been an inspiration to me. I assume I've been an inspiration to him, too, but I'm so excited about this podcast. Welcome to the podcast. Alex Morton.
Hey, man. Super, super excited to be here today. And just congrats on everything from where you were to where you are today and the millions of lives you're changing. It's just an honor to be your friend, dude.
It's an honor to be with you too, man. I remember. I remember when we first met, and just to take it back a little bit, a lot of people don't know, you know our history. Right. And they know we're friends and we've spoken each other's stages and things, but they don't know our history. And when my wife and I, it was actually my girlfriend at the time, then fiance, then wife. My girlfriend Sage and I, at the time, when I left my previous career, she was a real estate agent. Decided to start this little wellness franchise, Streamline Medical Group. We. We opened in a strip mall in Naples, Florida, in an old vitamin shop. And what's crazy is that we were in this little strip mall, vitamin shop. There was an LA Fitness. And I was like, okay, there's the busiest LA Fitness in Naples right down the sidewalk. So we're going to open here. We'll get some foot traffic. And we got off the ground. We were doing really decent. And we had landed Grant Cardone as. As a client, which for us was like, catch.
I remember.
Right. And I got introduced to you through a former employee of ours, Justin Armstrong. Justin Armstrong. And he introduced us. You were killing it in the network marketing space. You're still killing it in network marketing space. And when we met a talk. Talk a little bit about when we met, because that's when our journey started. Yeah. And then I want to tell some funny stories.
Yeah. I mean, I was. I was. I was renting, right. I was not. Now we own, but I was renting back in the day at Porch Tower. And I'm sitting there doing my calls and stuff, you know, doing well, making money. And Justin.
Yeah.
He's like, dude, are you in Miami? I'm like, yeah. He goes, you got to come to Naples. I'm like, why? It's Naples. A bunch of old people, right? And he goes, no, there's this guy. I think he was working for you at the time.
Yeah, he was working for me.
And he's like, this. This is the smartest person I've ever met. He knows everything about science. You're trying to get in better shape. Just trust there might be a business opportunity. You got to meet this Gary guy. And dude, Miami to Naples is like, I don't know what night? Six, Two hours.
Two hours. Yeah.
So I'm thinking something like my. My intuition, the universe was like, dude, get your butt in the car and go. And I was living with my guy Logan, who was like, training me a little bit here and there.
Yeah.
And he's like, okay, like, let's just do it. And I remember we drove to Naples. I don't know if we went and ate. There's a. There Was a restaurant next to your spot. We.
We got grilled chicken. Tequila.
Yeah, I remember eating grilled chicken and like, refried beans with Justin. And we just started talking and, you know, after working with so many people all over the world, I developed a thing where it's like, I know, like, good people and like, maybe people that don't have the best intentions. And you were just giving off a very genuine spirit. You were just as excited back then.
Yeah.
As you are today. And I was like, I just fell in love with like, the passion and the enthusiasm for. You always talk. You never talked really about money. He talked about like, dude, I'm putting people on this and that, and they're. They're feeling better and their marriage is better and you know, they're. They're running out the. The gym now next door. They're not hurting anymore. So I kind of like fell in love with your. Your vision and the belief you had to go out there and bring, like, real solutions to, you know, sick people, like helping people get well. And that kind of started it. And I remember all those meetings and sitting there and put.
Yeah, yeah, yeah. He was injecting B vitamins into. Into his shoulder, prescribed by a doctor. Just so you know, we had a licensed medical physician. Dr. Campamore was an anesthesiologist in Naples who was our clinic director. But I, I still remember you in the back of the clinic when they were teaching you how. The nurse was teaching you how to do your first.
In that little closet room.
Yeah, it was like a little room. And we brought him in there and he had to take the. Take the alcohol prep pad and swipe your shoulder. And they're like, okay, go right in there in the deltoid. And he took the cap off the needle and he would start and he would go and. And he wouldn't break the skin.
And then.
And he's like, okay, is this really gonna. I'm gonna pass out. I'm like, you're not gonna pass out. He's like, I'm gonna pass out. And then he go.
And I find.
There's a video of that started it. Dude, dude, I gotta find that video. Cuz it. I'm gonna dub it into this podcast. I swear, I'm gonna. I'm gonna spend the time and. And then finally he backs that needle up like a foot. Now you only need to go about a quarter of an inch away from the skin. He backs up a foot, just hammers it in and he pushes it in. He was so happy, dude. It was Like a kid learning how to swim or something. And, and then that started our journey and you know, we did blood work and gene testing on you. You were, you were. If I, if you don't mind. Heavy side at that.
Two hundred and my highest was 227 pounds.
Yeah.
And I knew stuff was wrong with me. Like after my first company I did well. And then I decided to leave that first company and things took a big turn. Like I, I tell people now, it was like rock bottom to rock star, back down to rock bottom. And I remember, wow. Living in a one bedroom condo in Scottsdale, Arizona. This is like right before I met you. And I'm 200, I think 227 pounds. Highest ever. Anxiety. I don't think I was depressed, but I was like some nights I was like crying myself to sleep. I didn't, I didn't feel good.
Yeah, I didn't remember that. And you were talking about the anxiety when we met.
Yeah. And then, you know, and even fast forward a little bit later, like I was making a lot of money and I remember I walked off a stage in Lima, Peru and at that time I was making close to seven figures a month. And I'm like, why am I sad? Why am I crying in the shower? I just got off a stage and I'm taking selfies with 500 people and I'm like, dude, something's just jacked up. And I remember we did the blood test and you're like, dude, your test is forward out. Your D3 levels are here. Your triglyceride. I was just a freaking mess.
Yeah, yeah, you, you, you had, even at that age, which is really. You mind if we throw this out there? We can edit it.
No, we can, we can do it.
But you had what we call metabolic syndrome. You know, you had a little bit of abdominal obesity. You had high triglycerides, hypertriglyceridemia. So your blood fats were really high. Your, you were insulin resistant. You were right in the pre diabetic range and insulin was through the roof. So the insulin wasn't bringing down the blood sugar and liver enzymes were, you know, a little on the elevated side. And you, we didn't, I don't remember you having high blood pressure, but it's another one of the signs of metabolic syndrome. But you had all of these other markers of, of metabolic syndrome. Your vitamin D3 was in the single digits, which I couldn't believe. And, and then we did a gene test and we said, look, you're, there's nothing wrong with you, your body's just missing raw materials. And I remember that we really identif. You and I both identified with that. Like you weren't looking for a pharmaceutical or chemical or synthetic solution. You were like, I want to fix this and I want it to be permanent. And, and I'm willing to put on the work. And, and to your credit, I've never seen anyone flick a switch. Yeah. Overnight, like no junk food, no bread, no dairy. You went, we, we did a 10 week keto reset. You were militant on the keto. You didn't miss a day in the gym. Justin Armstrong was a monster.
We were training. I mean, I was coming to Naples, we were training twice a day. We were doing the, the B vitamin, the MC B injection.
12. Yep.
And glutathione, doing some stuff. And I started to feel just a little bit better because I have an addictive personality.
Right.
And it's because I know I'm not the smartest person in the world, but I, I basically took my mentality in business and I said, okay, if I can do this in business, in success, this is even more important.
Yeah.
Like we were talking about earlier there, there are multi billionaires walking around the world and they can barely get out of bed.
We just talked about one before the podcast. Yeah.
Right. So it's like I, I, I made a decision. It's like, okay, no matter how much success, money, whatever, if I don't feel good, if I don't feel good in clothes, if I don't have a good self image and self confidence, dude, like life's gonna just suck.
Yeah.
And I said, let's go all in.
Yeah. And you went all in. And what are you weighing right now?
This morning I weighed 189, but I just got off a two and a half month nine country tour, so I did eat a little junk food there. Me and my wife drank a little bit of red wine here in Italy.
You know, I saw your Instagram.
Yeah. It was fun, you know, but now I'm back in, I'm back home in Miami and I'm. Dude, I worked out twice yesterday. I did cardio before I came and saw you. I'm gonna go lift weights later tonight. Like I'm, I'm military.
Back on about it, back on. Maybe we'll even do it like a steam cold plunge before we get out of here tonight. I got all the toys, toys here in the unit, but it was just, it was just such an amazing journey. And, and I've only brought this up one other time. I've only thanked you one other time for this. But we, we actually got to a point. I don't talk much about our business, the business side of things, but, you know, I started a, a business with a girlfriend who again became a fiance and a wife. And anybody that tells you you can go into business with your spouse and separate business from your personal life is lying to you. First of all, I'll just throw that right out there. You have a good day in the office, you have a good day at home. You have a really bad day in the office, you have a bad day at home. And the financial stress that was on us. I was such a believer, I was literally blinded by belief.
And I gotta talk. Keep going, but I'm gonna go a little bit deeper on that, okay?
Because I was super blinded by belief. And so I had no fear. I knew that it was going to work out. I always, I, I saw the end destination. Maybe not as, as well as it's gone, but I mean, I saw this end destination. And, and, and my, my wife is a little more fear based. She's very rational. We were like the yin and the yang in business. We actually learned. We read a book called Rocket Fuel and actually saves our relationship because it taught us how to respect each other in the business. But right at that time, we were about to make the biggest but of our lives. And we had just come out of a period where Sage come home one day and said, Listen, 90 days from today, we are either going to miss the mortgage or we're going to miss the payroll. And you got to decide what we're going to miss. Are we going to miss the mortgage or we're going to miss payroll? I go, well, we're not going to miss payroll. Nobody's going to work for me. And at the end of the month, when they work for me, that's what.
I was going to share. We were having dinner in the Naples house, and that is when the conversation came about. Because in my, my memory, I was thinking it was either, yeah, mortgage or payroll. And I remember you. You're like. And here's the thing people got to understand now. It's like Gary Brecker and it's ultimate humans, this massive, massive thing. Like, I remember knowing you in that time frame, and one of the things I teach is about desire and belief and all that. And listen, like, your, your back was so far against the wall and your tenacity. I know, I got goosebumps too.
I got goosebumps.
The, the tenacity and the Belief level in yourself and the mission and the vision. Like, it was, it was you. It was like shaking the house. And that's why I was calling all these people like, dude, this guy, you don't know him. Like, I, I guarantee you, I remember you. He, he's going to be bigger than everything else. And that's, and that was the grant thing. I said, dude, you got to meet this guy.
Yeah.
Like, you have no idea. That's right, the Cardone capital, you know, because he was like, put money in here. And I'm like, if I put a quarter million with you, you've got to take 20 minutes and meet my friend. Yeah, yeah, yeah. And then you blew his mind. But it was the belief, man. Yeah, it really was like, yeah. People need to understand because everyone watching this has their own business or whatever it is they're striving for. Like, you are an epitome of burning desire, massive belief. And like, dude, nothing was going to stop you. They were going to have to kill you.
Yes. Yeah.
To stop.
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And. But that's what it takes.
And by the grace of God, the house sold, I put on the market with my friend Pat Dearborn. House sold in 24 hours, sold the next day. It's like one of those where you list it and then you have. And then you have seller's remorse. You're like, well, I should have asked for more. You know, Then I was mad. You know, if it didn't sell for six months, I would also been mad. But it sold in 24 hours. Thirty days later, we were out. And what? And we went from four. Four cars to one car. We have four vehicles. We went to one car. We. To get all. All the kids to school and everything. We moved into Sage's rental home, which was a. A very small, very humble rancher. Two bathrooms, you know, four kids, us sharing bedrooms. And I almost. I almost didn't even notice because, you know what you're saying. I was like, so you were so focused on where you were going, so excited about. About the business. But you introduced us to Grant Cardone. We had this huge opportunity, and we had virtually no savings. And we realized it was going to be 150 grand for us just to. To get to the Growth Con event that could be the biggest event of our business career. Because, you know, here we were in this little. Little tiny strip mall, and we were doing well. We were adding, you know, patient at the patient. We were, you know, slightly profitable. I was trying to hire more nurses. And the business, it was actually going decently well. But we had this huge event. 35,000 people.
Marlin Stadium.
Marlin Stadium. I remember Marlin Stadium. And I was like, I don't care what it takes. Where I'm gonna. I will mow lawns, but we're gonna get the money to put the infrastructure together to buy the inventory so we can get to that event. And at some point, we sat down and had that conversation and. And you believe so much in us and the transformation that you had undergone. You actually stroked us. That check for 150 grand. Yeah, I will never. I did ever forget that.
Thank God I did. Because now and, you know, millions of people are feeling better.
No, thank God you did, man, because I don't know what would have happened had you not, you know, it's one of those tipping points in your life where you just go, wow, that was a tipping point for me. And. And that's why I'm. I mean, I'm eternally grateful for you. To you for that. Because you. You bet on Gary Bracker when Gary.
Bet on you, man. I remember I flew in a couple guys from Colorado trying to get to.
A thousand followers on Instagram.
They're like, yeah, you know, but he's just a little too crazy. I'm like, dude, that. The crazy part is what's gonna do it. Yeah, there's lots of doctors and people and, you know, people that read these science books and stuff. It was your, like, so adamant, like, the Elon Musk, like, this has to work. That's what rocket. Rocket fueled.
Yeah. And it just exploded after that. And then you were so kind. You were like, you know, you just pay us back. You didn't take any interest. Didn't. Didn't take the equity. Gave us the equity back. I mean, I'll just be eternally grateful for that. But you want that equity now, don't you, dude?
Something.
Something. It's coming.
One day.
We're gonna talk one day. Something. It's coming. It's coming, I promise you. But a lot of people don't know that. And then I started a journey with his family and his. And. And Alex is very, very close to his family. They're awesome people.
You help my mom, Sandy.
Yeah.
You help my dad. You help my cousin. You helped ten of my best friends.
Remember?
He's. Every one of my friends. Papa Morton were screwed up like you said. All of their stuff was. Everybody was messed up, man.
Yeah. And. And. And, you know, and again, I don't want to make this podcast about me, but it was about your. Your. Your belief in me, and I appreciate, you know, you doing that. I mean, again, I'm just eternally grateful. And now that the message is. Is really resonating, I'm glad we finally got a chance to sit down because, you know, I want my audience to hear your story, too, because yours is all about mindset goals. You know, what to do when your back is against the wall. I love the fact that, you know, nothing was handed to you. You are definitely a grinder. You've always exhibited the most incredible level of humility to me, even then. Yeah. You're the same person now.
Yeah.
As the young Alex Morton. I meant back then. You were going for 30. 30. You told me you were going to write a book. You've written several now. You told me what records you were going to break in iml. You broke those records. I just remember you were. I, I wasn't as. I was psycho committed to the vision, but I wasn't as structured as you were. You, you seem to really have a good grasp on like clear vision and goal setting. And, and it's funny because now that I think about it and I look back, I'm like, dude, he, he said he's going to write a book. He wrote a book. He actually wrote more than one book. I remember you still having those meetings in the Porsche tower when your Instagram was just getting off the ground and you're like, targets million followers. And then I checked on you a couple of months later, you had a million followers. So talk a little bit about that mindset. Like, where did it come from? Who are your mentors? How did you build this?
Yeah, I mean, I grew up in a small town, Columbus, Ohio. One pizza shop, two ice cream parlors. And just growing up, man, just in like grade school, I knew, like, I was a little bit different because some of the teachers were saying certain things to me or the class and I just wasn't really agreeing. Like the whole preconceived programming that most people were probably programmed the same way. Like, go to school, get good grades and go to college. If you can't afford college, just take out student loans and then go to school for four years and get yourself in debt.
Get yourself more debt.
Yeah, graduate, go get a job and go work for the man or the woman for the Next, you know, 40 years of your life. And then when you finally retire, you know, your bones are going to be brittle and it's not even going to be a fun situation. So I was hearing this stuff growing up and I'm like, I'm not going to do that. And I look at like, you knew.
Young really, that you were not going to do that.
I found my parents. My parents said, Tony, Tony Robin, Tony Robbins. Audio cassettes, cassette tapes in the basement.
That's how you're dating yourself with that? Okay.
Yes. Because, you know, and I'm like, cassette tapes. You know, I was like in fourth grade and then my dad gave me think, think and go rich. Oh, best rich dad, poor dad. My parents owned an insurance company. They did well like back then. I'm like, oh, my God. They're, you know, mega, mega rich. But My dad drove a Ford Expedition. You know, they weren't like wealthy. They had, they had good money. Right. I had a great childhood, blessed with great parents, but I wanted more. Like where I grew up, there was like three. There was North Bexley Central, Bexley South Bexley north was like the really rich and wealthy. Middle Central was us. South was like, I guess people like a little bit more poor. And I made a decision, like, I'm going to grow up and I'm going to see what people, what the rich people are doing.
Yeah.
And I'm going to, I'm going to go do those things, you know, like, wow, what a, what an idea. You know.
Right.
So at, you know, 17, I applied to a bunch of different college and universities. They all tell me no, eventually go to Arizona State and I get into real estate at 18 because I saw a million dollar listing on TV, so I got my real estate license. The youngest person to, you know, running around Arizona paying girls to wear my T shirts. And Alex Morton Realty, it's a fake company, didn't even exist. Like I was very gray area. Yeah, yeah, Very, very gray area stuff.
Maybe some marketing fraud, you know, whatever.
And then I got introduced to direct sales and I said, no, no, no, no, no. I met a guy making 40 grand a month at 25 back then. 40 grand a month, you know, you could own the New York Yankees. Yeah, right. Mentally, Right, right. I said yes. And it's been a 12 year career. I've spoken on stages in 76 countries, been a part of, you know, several billion in sales and I've done very well financially. But the biggest thing for me is now, you know, looking at how did I do it, reverse engineer it and then teach it to as many people as possible. And I was very fortunate to have Bob Proctor, if people don't know the name about him, a lot about the secret, which went viral probably 10, 12, 15 years ago. He was my personal mentor. So it was kind of like Andrew Carnegie, the wealthiest man on the planet at one point. Then it went to Napoleon Hill, who wrote Think and Grow Rich. Then it went to Earl Nightingale, who was like the father, godfather of personal development. Yes. Bob Proctor went and worked for Earl Nightingale in his 20s. And I met Bob, I was making $400 a month, really. So now and then Bob's passing away, you know, at the end of COVID and we're texting. We were going to do an event together. That's where Break the Code came about. It was going to be me and Bob. He passes Away.
Wow.
And he basically says, you know, here's the torch. You're the neck. You're the only one alive now teaching this stuff, you know, let's go.
Really? Really. Wow.
That's why I feel such a calling and a purpose, because this isn't like my information. This is. I mean, you're talking about hundreds of years, centuries and centuries of information.
Yeah.
And a lot of it's not taught. It's not taught in high school, it's not taught in college. And unless you grow up with, you know, deca, millionaire parents, or, you know, people like you or Dana White, you're not getting the right information.
Yeah.
That's how most people struggle financially and on a health standpoint.
You know, it's funny you say that, because I, I feel the same way. I tell my team all the time, I'm like, this information doesn't belong to me. I am blessed enough to have it flow through me. And, and that's why very often, sometimes the message is just about give without the expectation of receipt. Yep. You know, and as such, I make a lot of mistakes. My, my, my, my, my haters love to pounce on those. But, you know, I want to get as much information to the masses as I possibly can because I feel like. And I could probably learn a lot from you about my messaging, but I feel like my job's not to impress you with how smart I am. You know, I don't want to be the ultra woke biohacker just talking to other ultra work buyer hackers. Right. Because those are not the people that need.
Right.
Me. It's the masses. Right. I mean, all you got to do is walk through Disney World or Universal Studios and just take a slice out of middle, middle America. And, and you can see the trouble that we're in. And, and the truth is, people are not uneducated. They're just ignorant about the alternative.
Yes.
And I don't think that people are sheep or people are stupid or the masses are stupid. I think that they actually are just believing the wrong source.
Right.
The sources that we've been led to trust, the institutions that educated us, that provide housing for us, that, you know, lend us money and talk to us on the tv. Yeah, talk to us on the tv. And they make our rules and they make our laws. Those must be the most trusted people. And I think finally, because of the pandemic, it's like, you know, with every tragedy, some good emerges. The world woke up.
It was like big time.
Maybe we got to get information from somewhere else. But I love what you said because you said the information doesn't belong to me. And I feel the same way, man. I, I don't feel like this information belongs to me. I feel like I'm blessed enough to have flow through me. And, and as long as I think you keep that vantage point, that's, that's when the universe really, really rewards you.
Absolutely.
So what does this path look like for you? I mean, because I, first of all, I love mindset because interplays with science so much. Right. We are only now beginning to really understand the power of the mind. Right. And you understand it from goal setting and you know, mission, you know, setting and accomplishments. But it has real positive physiologic effects on us.
Absolutely.
Mood, our emotional state, you know, people go, well, why would I journal? Why would I wake in gratitude? You have no idea what the motion of gratitude, the frequency of gratitude does for the body.
And now it's getting backed by science.
Like a nice smile for your cells. Yeah, yeah. So tell me where this goes for you. How do you get the message out?
Yeah, I mean, when I got started in direct sales at 21, you know, there was nobody doing, like, there was no young people, you know, spreading this information. Right. Like, no one ever talked about goal setting. I went to asu. Right? The number, it was the number, number five. I think business school at the time, like, no, no professor was telling me about goals, creative vision, creative mission, you know, desire, the stuff, gratitude, journaling, meditation. Like none of this stuff is taught anywhere. So I'm like, okay, I'm going to take this, this company because we had a healthy energy drink at the time. And I'm going to, that's going to be the product we're going to sell. But on the back end, I'm going to teach the masses. And at the time I was 21. So we like created this, this community called the YPR Young People Revolution. So we were kind of revolting against the system, the educational system, the college, the college, not. I graduated school. I have a four year degree. It's on my mom's wall. She cries when she looks at it. It's amazing.
But I was like just taking up space.
I'm gonna, I'm gonna, I, I had a desire to take like the Bob Proctor, the Tony Robbins, Earl Nightingale, all these people and then get it into the youth. And it started at ASU and it just spread and it spread and it spread. So we took kids that were doing drugs and, you know, drinking all the time and partying all the time. And, like, then I would go to these events, and people's parents will come up to me and say, hey, just so you know, like, Johnny, he's making a little bit of money in the business, but he. He put cigarettes down. He stopped playing beer pong every night with his friends. Like, he's. He's reading books like Think and Go Rich. What's this? Right.
Yeah.
So we kind of masked, like, personal development because it's so key to everything in life. I agree with this business model in it. And it grew from four people in a dorm room to 96,000 people.
Holy.
In four years. And that was my first big ordeal explosion. That's kind of where my name, my first book, Dorm Room to Millionaire, came out.
Right.
And now for the last eight years, the company I've been, you know, associated with. Right. It's all financial literacy, and we're going into health and wellness as well. But we package everything as great products, great services. But on the back end, where do you see yourself in 2, 3, 4, 5 years down the road making goal cards? One of the things that I teach is write down exactly what you want in the present tense. I'm so happy and grateful now that I am. And I did this. I was 21.
That I am. Yeah. Because I am.
You're speaking into existence when I was 21 years old. These are. See, now I can speak so confidently because I look at my own life.
Yeah.
I didn't have anything, you know, and these are the things. These are the tools that help me achieve. So now, like, I wrote down, I'm so happy and grateful now that I'm a millionaire before I'm 25 years old. And I said it every single day. Every morning, every. I would be in the car, people would look at me. I'm not even listening to music. I'm literally doing, like, incantations and affirmations. But guess what? Before I turned 25, made a million dollars. So I know this stuff works. When I first met you, you were speaking the future into existence.
Yeah.
That's what you were doing.
Yeah.
You believed you had the biggest health care wellness company on the planet when you did it. But you believe one day. And guess what? Here we. Here we are.
Yeah.
And that's. The things people can take from this episode is like, whatever you want. You get clear on it.
Yeah.
I teach people. Things happen three times. Mind number one. Number two on paper. Number three in the physical. The physical world. You thought about ultimate. I thought about my success in business. Whatever you Put it on paper, you make a plan, and then you manifest it and you work towards it in the physical. And anybody can take that and go out there and win.
One of my favorite biohacks outside of Breathwork by far, is mineral salts. Baja Gold sea salt. It's got all of the trace minerals that the body needs. You know, most of us are not just protein deficient, meaning amino acid deficient, or fatty acid deficient. We are mineral deficient. So a quarter teaspoon teaspoon of this in water first thing in the morning will make sure that you get all of the essential minerals that you need. It tastes amazing. In fact, I made a steak today. I actually made a grass fed steak with grass fed butter. And I put just mushrooms and a little bit of rosemary, and I sprinkled Baja Gold sea salt all over the top. Try it. It'll be your new favorite for cooking too. It's the cheapest and one of my favorite biohacks. I don't know, a 15 or $20 bag of this will probably last you five years. This is literally the world's best biohacking sink secret. Now let's get back to the ultimate human podcast. Well, you know, it's so funny because back then you were talking about the universal law of energy and, and, and, and the universal law of attraction. And to be honest, I mean, I, I thought it was a little bit of scientific mumbo jumbo until I actually read a journal, a physics journal, and it was discussing something called constructive interference about how the freak two frequencies of equal wavelength meet and the size of the frequency doubles, which means that you can actually get energy from conversation, you can get energy from other people. Frequencies of opposite wavelength, destructive interference. Frequencies of opposite wavelength meet and the frequency cancels out. And this is why people can suck energy from you. And you were talking about this concept early, early on when we very, very first met and when I was just starting out in the business. And I remember seeing this start to manifest, and as I started to believe in it, you know, it's like, um, you know, when my, my wife would tell me just something I just don't like about that guy, and, and I didn't see it, but it was like the frequency was off. Right? We call it intuition, but I think it's really sensitivity to frequency. So for people that are, you know, watching the podcast that are like, I have a dream, I have a vision, I have a. Don't know what my purpose is. I know what my passion is, but I don't really have a Purpose. I, I'm having a hard time crystallizing it. You know, I talk to him about that. From a scientific standpoint, I say, listen, when you're confused in life, just turn inward. And by turn inward, I mean start focusing on yourself, self development, start exercising, eat well if you don't know what else to do, treat yourself well and then wait to figure it out. Yeah, but like, how do you, how do you start those people off? Because, you know, my average audience is a little bit older. A lot of them are in careers or on pathways and they know that they need to make a change.
Right.
So what is the.
Well, first you got to get absolutely like crystal clear on what it is you want. Especially in today's world, there can't just.
Be like, I want to be rich.
Yeah, yeah, yeah, I want to be rich. But then it's like, okay, you have to get like super, super, like clearly defined. Like, if you say, I want more money, here's a dollar, that's more money, Right? Right. Yeah, like the universe. Neat. It's, it's a very specific situation here. And this isn't like all positive thinking, mumbo jumble like you said. No, you have to go out there and work your butt off.
Right.
But there's the spiritual side of success and there's the physical side of success. And I believe spirit, the spiritual part is 90 to 95% of the whole deal. Because there's lots of people that are good at sales and good at speaking, you know, try to write a book, set goals, and you know they're never going to become a multimillionaire. Right. There's people that maybe want to do what you're doing, but they're not doing what it is you're doing.
So, right.
You get clearly to find out what it is you want. And then one of the easiest things, one of the easiest principles anybody can relate to and interject it right now into their life. This is what I did. Find someone or a group of people that have exactly what it is you want and you can reverse engineer it. Like, when I got started in direct sales, I googled who are the top earning people in the whole industry. And I tracked them down and I studied every piece of content, every YouTube video, the way they tied their shoes, the way they spoke, their voice, inflections. They would make dramatic pauses and then I would see the rules room respond a certain way. So I was studying people making 80, 100, $200,000 a month. I'm making no money a month. But I said, okay, If I say what this guy's saying and I do what he's doing, eventually the result has to show up in my life and I believe that to be true.
Wow.
So anybody that's watching this, whatever, whatever their target is, whatever their goal is, instead of you sitting there trying to be Mark Zuckerberg and make the next best app, dude, just find someone that's already doing what it is you're doing. You see it in sports all the time.
Yeah.
You know they were talking to Kobe Bryant back in the day. Kobe. Why do you, why do you warm up like Michael? Why do you stick your tongue out like Michael? Why do you do the layup like Michael? Why does your free thru routine look like Michael? Kobe's like, because he's the best.
Right?
I'm modeling the best.
Yeah.
Right. So for those of the people listening, find someone that's already, quote, living the life that you really desire to live and study them. Social media, it's free, man. Like, get on there and study the people that have what you want and start to do little incremental things. Right. Like a lot of people, obviously they want to become the ultimate human. And I've watched tons and tons of your content. You always, you always let people know, listen, you don't have to have a lot of money to do this. Yes, you can buy these machines and stuff, but you can be, you can have no money and do the breathing. You can have no money and go ground outside. Right. Put your feet in the sand or the dirt or the grass. You can, you can meditate. It doesn't cost money. You know, there's, there's, there's things people can do. So whatever somebody really desires to go out there and do, go find someone that's already doing it and start to implement a few of those habits. And eventually you doing a habit over and over and over again, it will become a discipline and you'll become unconsciously competent on those things. You'll do it and you're going to get the results. And that's what, that's what I did. I still do it today. You know, I, I do think of myself as a pretty humble person.
Become unconsciously competent.
Unconsciously competent. So there's four levels of understanding. There's unconscious incompetence. I don't know that. I don't know. I don't know that. I don't know.
Yeah.
And then you go up to consciously incompetent. I know that. I don't know. Like when I met you, I didn't even know that I didn't even know and then you let me know. Hey man, you don't know. You obviously don't know.
We gotta go through that one more time. Sounds like who's on first.
Unconsciously incompetent it yet people don't know.
That they don't know. And you just want. That's like half of America. Yeah.
Probably more than just running around in the.
Eating processed foods and. Okay.
Where are you going? Going to work. Why are you going to work? I don't know.
So true.
What's eating Burger King? Why it's cheap. I don't know. I'm just eating it.
Yeah.
People don't, people don't think. People don't even know how to think. You know, there's. That's an activity like thinking. Like what are you thinking about all the time? The book is thinking grow rich, not work hard and get rich.
Yeah.
Not breathe on the balcony and get rich.
Ye. You know, hey, I breathe on my balcony.
No, I know.
No knock down.
But health money.
It's.
It's all the same fundamentals, right. It's all the same fundamental. So unconsciously incompetent. Consciously incompetent. I. I now know that I don't know. So now I can learn. I can, I can get mentorship, I can watch Gary's YouTube channel. I can follow Ultimate Human and understand. Okay, if I do these things, I'm going to lose body fat, I'm going to gain muscle mass, I'm going to sleep better. Right. And then you go to consciously competent, which means you have to think about doing the right things and that's a good place to be. But at the very tip top, obviously you in the health space is unconsciously compensate. You don't have to think about it, you just do it.
Oh my gosh. Yeah. Unconsciously competent. I, I mean I don't know if that's the highest level. I feel like that's where I'm at because I.
You have to be. If you're not there, then we're like.
We're blindly just. Yeah.
You wake up and yeah. You don't have to give too much thought to when you wake up. You probably have a routine.
Oh, I have a.
It's right away.
Yeah, yeah, right away. Yeah.
You don't have to. It's just. You just do it. But at first, you know, we have to wake up and be like, okay, I need to go outside and get first slide. I need to drink the water. I need to take my D3K2. But you graduate, eventually you get to where you're at.
We're bringing a little tear to my eye saying all that.
Dude, you're just firing. You're just firing.
Yeah, yeah. Because I, you know, it's. It is kind of funny. People ask me why routine is every morning. It's. It's very simple. But I also play this little game with myself because I have this, like, David Goggins method of not negotiating with myself because I, you know, I wake up in the morning and I. I sort of have this map to get through the coffee maker. And I go from my bedroom to my sink and splash water on my face and brush my teeth. And then I walk right in the other room and get in a cold lunch. And I don't know that there's been a single morning when I walk in there. I'm like, I can't wait to do this. It's like, I get in that room and I'm like, if I just go out of this room and down the hall, there's a nice warm cup of coffee waiting for me. But I stand there and I'm like, I'll guilt myself. And. And I do some breath work, and then bang, I get right in that cold plunge and I get out after 30 seconds. You can do the same thing with a cold shower. You don't need to buy an expensive cold punch. And then the switch is on, like, the light bulbs on. And I just feel amazing. Yeah, the dopamine rush. And I'm. I'm just clear and cognizant. Then I go in again on the treadmill for, like 10 to 12 minutes, breathe a little oxygen, go down, get the red light bed, and then I get coffee. And by that time, you know, and I'll. I'll head out to the balcony, do a little first light and some. Some breath work. And after that routine, it's. What's astounding now is, like, when I'm. When I'm meeting, like, all these experts, I just had one of the scientists from whoop on who's taking big data and analyzing all of this different whoop data. And she said, confirmed what I anecdotally was experiencing. And that getting this first light into your eyes is the greatest predictor of good circadian sleep that night. And. And it was one of the greatest predictors of performance and mood. And so now I don't miss it. And I actually notice the days when I do it, and I don't. Wow. And so for you and for the people that are trying to develop A. A healthy mindset. Right. What are some of the non negotiable practices?
Well, for one, you have to have self awareness. And I know a lot of people throw that word around, become self aware. But like, it's a big deal because one of the biggest things is you have to become self aware of the fact that every single day there's a battle going on between what we desire and all the distractions over here. Every day, I don't care you're worth 50 million, 100 million, you know, 7 billion, or you're homeless on the street in Miami Beach. Every single day you have desires and you have these distractions and you have to become self aware of what is holding me back from obtaining my goals, dreams and desires. And for a lot of young people, and I work with a lot of, you know, younger people, you know, it's the normal, normal suspects like the same things that it was for me. Like when I was in college, I was going to asu. Playboy ranked the number one party school in America.
In America.
Like, dude, I'm from a small town in Ohio. I go to asu. Scottsdale. Like, yeah, you know, girls look different over there.
Yeah.
You know what I mean? Like, people got money and I'm like, oh my God, this is nuts. But I got into business my, my end of my sophomore junior year and I'm talking to, you know, mentors and different people and they're like, listen, man, if you, if you think for one solidary second you can drink to the point of blacking out five nights a week, sleeping until 1pm, 2pm foggy clogged, eating fast food, and you're going to go out there and build the biggest business under 35 in the history of network marketing. Dude, you're smoking something funny, you know?
Yeah.
So people like anybody can do the sit down tonight. Pen and paper, make a line, you know, a tea spreadsheet. What are the things I desire in my life and what are the things potentially holding me back? Is it Netflix? Is it fantasy football? Is it, you know, doing drinking too much with your buddies over here and start to eliminate these things and do more of these things. Like if there's a negative habit in our lives, you can't just erase the negative habit. You must replace the habit. So instead of job like a little thing, like turning your car into a mobile classroom, right? Like instead of driving, listening, jamming out to Drake and Bieber and you know, the Swifties out there, you know what I mean? Turn that stuff down, man. And turn up ultimate Human podcast. You know, turn up a Tony Robbins, turn up an Alex Morton audio book. Right. And start to program yourself to win. See, a lot of people will listen this. Yeah, yeah, yeah. That stuff doesn't matter. Teach me, like, more physical stuff. And physical stuff. Listen, if it was only the physical things that mattered, dude, everybody would be a multimillionaire and they'd all be shredded with a six pack.
Right?
It's your self image. It's your belief system. Our belief system is created by the things we see, hear, and experience. Yeah, right. Like, what are these called? There are what?
Eyes.
Ice. Right. Eyes. Okay, what word is in the word eyes? Yes.
Oh, yes.
Yes. Everybody say yes. Yes. Right. So whatever we see is an automatic yes.
Ah.
People say, oh, yeah, yeah. No, it's true, actually. It is true. If I see where I'm going and I see this beautiful life and this beautiful vision that I have for myself, I'm gonna, I'm gonna attract the people, the places, the opportunities, the mentors in my life to bring me what it is I want. That's what you did.
Yeah.
I didn't know who you were. You didn't. You, you didn't know who I was. We meet universe's point, doing the cards right. All of a sudden. Oh, Alex is into this real estate thing with this Grant Cardone guy, blah, blah. Hey, Grant, meet Gary. Gary meets Grant. You change his life. He introduces this guy.
Boom.
And now we're here.
Yeah. So true.
The law of attraction is real, but it must also be backed up with the law of. Action.
I was going to say action.
So feed your desires, starve the distractions, and focus on where it is you're going. And don't underestimate what you can accomplish this week, this month, this year. You know, greatness takes time. I mean, how long have you been at this profession? 10 years.
Yeah.
So a decade. Most people, you, you put a decade of blood, sweat, and tears into something. Most people won't go. Most people won't give it 10 weeks.
Right. Or they'll give it a good few weeks and it didn't work out.
Yeah, it doesn't work. It's a scam, you know? Yeah, the gym's a scam.
Yeah, it's. It's funny because you suck at everything when you start. I still remember the first time walking on stage. I just, I, I, Me too. I, I was so choked up and nervous, and I had, I rehearsed my, my speech and I just went blank. And I remember one of, one of my buddies who Was like, kind of like a speaking coach of sorts, not an official one. Gave me one of the best tips ever. He's like, just memorize the first 30 seconds to 60 seconds of your talk and say it over and over and over and over and over. Because if you don't. If you go out there and you don't go mute and you blurt out that first minute just from pure memory, it'll break the ice for you and I. And. And that actually ended up, you know, help helping me break the ice. But I. I remember how. How bad, you know, you sucked it. We suck at everything when we start.
We're bad at everything.
Right.
We have to practice.
Yeah.
It's like, even the best athletes on the planet, like, you know, Tom Brady, for instance, his story's insane. He was the last draft pick into the NFL.
That's insane.
Like, the greatest ever.
Yeah.
You know what I mean? Like, nobody's just. You know, some people are born with more natural ability, for sure. But, dude, hard work. Hard work's gonna be, you know, lazy talent.
Hard work.
Hard work's gonna beat that, man. Like, I. Because I listen, I know I'm not the best recruiter, best speaker, best author in the world, but, like, I beat a lot of people out because of just sheer grinding work ethics, sacrifice, and just doing whatever the hell needs to be done to get to the end result.
Yeah. And. And I feel the same way about my career because I. I, like, I say I don't feel like I work a day in my life, and I choose to read, you know, about the science and study, because it's what I do. If I was on vacation, like I was telling you before the podcast, like, this doesn't feel like work for me, but this is what I do. And the fact that I get to sit down with some of the most interesting, fascinating people that are changing the world, either in medicine or a mood mindset, and people like you, it's like, this is the greatest blessing in life. Life.
Yeah.
And I. I feel like if people would just maybe take some time to figure out what really drives them, like, what would I otherwise do for free?
Right.
And how can I monetize it?
Right.
And maybe that's a great place to start.
It is.
It is not the mindset, Coach. But.
No, it is. Because whatever you choose to do, I'm.
Gonna write that book, find something to do for free.
There you go. And dedicate your life to it, you know? But anything anybody does, at some point, you're going to have challenges, obstacles, Maybe even a big problem. And unless you absolutely love, like, you love it. Like, when I went and made, you know, close to 2 million and then my, my savings account dwindled down to less than 90k and my rent was more. My rent was more than my income. I was living with the wrong girl. And I was anxiety, I was crying myself to sleep. I was 227 pounds. I was, I was on my knees, like, praying to God, like, please, give me one more chance. I'll do it again and I won't have any ego. I won't. I'll do it all through humility. I'll focus all on other people. Just give me one more opportunity. Like, even in those moments, I loved what I was doing so much, I refused to throw in the towel. I just didn't care I was getting attacked. I never forget the most hurtful tweet ever. Literally. I hope you and your family die in a car crash.
No swear.
Really? I mean, it was bad, man.
It's amazing how much vitriol talks on social media.
It's like, how, how upset and like, evil and insane do you have to be to wake up in the morning and be like, you know what? Today I'm gonna wake up and I'm gonna try to destroy that guy or that girl via social media?
Yeah. A lot of people that do it, though, it's incredible. I, I, sometimes there's a pervasive mentality that I'm good because everybody else is bad. So I'm going to spend all my time pointing out the bad and other people because that'll somehow make me look good. I mean, I've never subscribed to that philosophy.
And all you're doing is it's all a boomerang. If you throw out evil, hate, jealousy, envy, scam, dude, it's coming back to you ten times. Like my dad always taught me, we were growing up, and again, they weren't super, super wealthy whatsoever. We were middle, upper middle class, right? But we would go and he would say, always treat the janitor the same way you would treat the CEO. And when you go out to eat dinner, you tip well, you say please, you say thank you. And those things stuck with me because then he said, alex, whatever you put out into the world, it's going to come back to you, man.
Yeah.
So if you're a nice, good, genuine person with empathy to humans and you want to make a difference in the lives of others, you do all these good things, you're going to get blessed beyond your wildest imagination.
I did a podcast with Will Ahmed, the. The CEO of Whoop, and he's built a $3.6 billion company. Very, very, very smart guy. He's got an incredible team. And he was talking to me about how his favorite thing to do when he's hiring somebody is to go out to lunch with them. And he looked at how they treat the wait staff. Wow. And I was like, wow, that's a really. Yeah. Interesting, psychological, you know, practice, like, evaluation. And I just thought it was a really cool way of evaluating somebody's character that you only have a few minutes to get to know, because if they're nasty to the wait staff, dude, you're like, okay, now we. We.
How do you treat people? You know, I'm married now four years.
So if you're interviewing with whoop, be nice to the waiter.
Yeah, but I remember, like, you know, I'm married now four years, but I remember, you know, going on dates with girls or different things. And I would, man, if they were ever rude to a waiter or waitress or a Starbucks person, I would be like, dude, it's. It's. It's over before it even starts.
Yeah, it makes my flesh crawl. I can't stand that in some, like, rich.
And another thing I can't stand is, like, these rich, wealthy people, they think they're above, like, all these nice hotels all over the world, man. Like, I. I can't. It, like, it hurts me so bad when I see, like, people treat the valet guy bad. Like, give me a water.
Yeah.
You know, take my plate.
Yeah.
I'm thinking, dude, does it. Does it kill you to say please?
Yeah.
Thank you. Just be a good person. You want to be an ultimate human? Be a freaking good human, too.
Yeah, I love that, man. So, you know, if. If I was tomorrow gonna wake up and engage in, like, the. The perfect morning practice. I mean, I love the idea of writing down the desires that you want to get out of your life. And the distractions. I actually was thinking about them when you were. When you were. When you're going through that list. And I think we all do. I mean, sometimes we. We forget how simple it is. It's like to be aware and just to pay attention to the things that could be distracting me, that could get. Could knock me off my goal. So I write these down. I mean, are you a big on journaling if you were to list, you know, other than your own books, like the must read books for. For a healthy mindset. Because I think a lot of times as people get older, the the fear grows, and they actually are less likely to make that change because they definitely don't want to regret leaving the safe zone.
Right.
And. And how do they develop that mindset? Because most people are not born with that. They don't have parents that have sort of given them that. That will.
Yeah.
Passion. So we've had so many amazing challenges this entire year that I decided that August we're going to take a break, and it's just going to be the strongest August ever. And it's just going to be all about giveaways. I'm going to give away five more of the ultimate human swag boxes. These things are really cool. It says, aging is the aggressive pursuit of comfort. You get an ultimate human T shirt in your size. You get our ultimate human protein bars. You get a full month's worth of the perfect aminos, which I think you should be taking, taking every morning. These are all eight of the essential amino acids. You get the Baja gold sea salt. One of my favorite ways to mineralize the body. You get the stir rod, because sometimes these don't mix well with water. I'm also giving you a full echo Go plus hydrogen water bottle and our ultimate human shaker. So these are going to go out to five people that just subscribe to the YouTube channel, and I'm going to pick five lucky winners, and I'm going to send you an ultimate human swag box right to your front. Doing. Now let's get back to the ultimate human podcast.
Well, you got to get, you know, comfortable with being uncomfortable. So at. At first, it may seem a little bit like, you know, weird or different, but, like, for me, very simple. I wake up in the morning, I don't touch my phone because the first 20 minutes upon waking up is when our subconscious mind is the most impressionable. So you wake up in the morning, you check your emails, the Twitter feed, the, you know, Instagram that turn on cnn.
Constantly.
Negative news. Yeah, right.
Constantly.
I mean, come on, man. It's like, dude, your first 20 minutes is what, World War III, you know, the Ukraine, Russia, Gaza, you know, war rate, you know, death, inflation. Everyone's dying, everybody's sick. Monkey pox. If everything is negative, your first 20 minutes, dude, your day is going to be tough.
Yeah.
So you wake up, you don't touch your phone right away. You get into gratitude. You don't have to journal. You can just wake up. I think about things, I pray, I get into prayer. 30 seconds, thinking like you do it, thanking God for another day. Right. I always talk about Health, wealth, love, happiness, growth and abundance. Mentally and spiritually, I connect with my source. Whatever people believe in is amazing. The oak tree, Muhammad, the Torah, Christianity, whatever it is, everyone can do their thing, right. But I think it's important to give thanks because I don't know the exact number, but every night we go to sleep. Isn't there like 12, 000 or 20000 people that never wake up the next morning? Something like that. So, hey, I'm here, I'm already winning, I'm awake. Right?
50 years ago, they didn't have warm showers. You take a warm shower, we get pissed off.
The plane gets delayed 10 minutes.
Yeah.
You know, so gratitude. And then, and then I kind of like start my day 20 grams of protein, you know, water. 20 grams of protein. Like this morning I go down and I hit cardio. I don't eat, I go down, I hit cardio, drink alkaline water, think about the day. I actually plan the day, the night before. That's it. That's like a hack for sure. Most successful people probably do that. But like, I know my Google calendar set, I know what I have to do for the day, right?
You know what you're gonna do the next day, right?
Like I say, I teach people, don't go to sleep until you know what you need to execute on the next day. Right. Proper planning prevents poor production.
Of course, I would say prevents piss poor performance.
Yeah, piss poor performance. I like that one better.
He used to say that to me all the time. He also, he also used to say my dad was like the, the, the, the, the man of the one liners. And until I was 16 years old, whenever I mess something up, he would go, you need to get your, your shit in one sock. And I was like, you know, I, I, I knew what it meant just by how he would use it. Like, I'd leave my bike in the yard, rain all night, and you open the door in the morning, be like, gary, your bike's in the yard. You know, you need to get your shit in one sock. And finally, when I was 16 years old, I was like, dad, what does that mean? Like, where did that come from? Right? I mean, I get, I get what it means. And he's like, oh, it's an old Navy term. Like if you got shot down, you were supposed to take everything with you. Even that.
Got it.
So you're supposed to go in your sock. And that meant you really had your stuff together.
Got it.
For survival.
It makes more sense.
Dogs wouldn't find you. Yeah. But for 16 years, I was, like, wandering around, like, you know, okay, what does he mean, in the sock? I know you actually don't want me to go to the bathroom, defecate in my sock, but my bike's in the yard. And you use that phrase and use the last time, I left the tools all over the shed. So I got kind of get what it means. But. And then. And then he. And he had one of the best definitions of life I'd ever heard. He said, you know, life is what happens to you while you're on your way to doing something else. And. And I was like, man, that. That really makes a lot of sense. And for a lot of us, I think we're truly on our way to doing something else. I was in the mortality space, you know, you. You. You were at college.
Yeah.
You know, that standard plan was in front of you. Yeah. You just decided, I'm gonna do something else. And I remember you got a lot of flack because was there a period of time you were telling kids, don't go to college, you don't need to go to college?
People can pull up the old YouTube videos.
Yeah.
I was just saying the truth.
Yeah.
I said, if you think you're gonna. You're gonna graduate and go take a job for, you know, 40, 50, 60, $70,000 a year, pre tax, and somehow you're gonna go get your dream house, your dream car, travel to Europe once a year, you know, go live in a palace over here.
You're.
You're nuts. Like, 3% of the world own 97. 97. Of all the gold, the crypto, the. The stocks, the real estate. Like, these people are business owners. They aren't investors, and they need to take care of their health. Like, so again, there's another frame framework modeling. Like I said, like, find someone that has what you want, say what they say, do what they do. You'll get what they have every single time. Another. Another great piece of advice that somebody gave me that I give to people now, wherever I go, travel, and speak is don't listen to 97 of people.
Yeah, exactly.
Like, if you just don't follow the masses. And I think we learned that a couple years ago with, you know, certain things that happen in our country and world.
Yeah.
It's like, dude, if everyone's going right, you probably should go left.
Yeah.
If you just did that, you'd probably be in a better place tomorrow than you are today.
And where do you. Where do you get, like, I. I think a lot of people just lack Mentors in their life. I mean, for you to have a Bob Proctor.
I know.
I mean that's like huge deal. Carnegie falling out sky. Right? I mean that's, yeah, that is really like, you know, like a Michael Jordan or you know, LeBron James saying he wanted me to teach you how to play basketball.
Yeah. He's, he even said Tony Robbins has done more for the space than anybody else. But I believe Bob is the best educator on the science and the laws of success and achievement.
I mean, I mean, Tony quotes him a lot. Yeah. Still. Yeah. I mean, and, and, and John Maxwell, you know, and I've seen John speak, speak a lot of time. In fact, my ex wife is married to his nephew. She's Max, she's Amy Maxwell now.
Okay.
Yeah.
So interesting.
His brother's son is my ex wife tells him and he's actually very nice guy. And I'm very close to my ex wife. She was great baby mama. But. And we have a, we, we still have a good relationship. But I've actually read, you know, a lot of his books. He, he actually talks about, about living a life of significance, not a life of success. And I remember the first time that he started talking about that, it really resonated with me because he, he said most people want a successful life, stuff marks of success. But a life of significance is how much you are in service to others. And maybe unconsciously I realized that when I stopped really focusing on trying to be wealthy and started focusing on people's well being. Yep. That's when I became wealthy. In fact, Grant Cardone told me one time, he said the word wealth is derived from the word to be well in being. And he's like, so it used to be if you were wealthy, you were well in being, you were, you were healthy. And so have, you know, as you now start to become other, you know, entrepreneurs, mentors. What kind of pathway do you describe in your, in your book? What are you laying out for them?
Well, to speak on the significance thing, I, I really believe success is about you. Significance is about other people.
Yeah.
Like I can look back on my.
Career and it really is satisfying.
It is. If people hear that, they're like, yeah, whatever. Easy for you to say, oh, when you're in church with the penthouse and the Rolls Royces and easy for you to say, but it's, it's actually the truth. Yeah, it really is. Like I look back on my career, the most gratifying, satisfying moments where I would be on a stage and I would introduce one of my leaders that just hit a hundred grand a month or made a million, million dollar Eric Worre hall of Fame induction, you know, and it really is like helping other people. So when I sit down with people again, it goes back to, you know, the spiritual side and the physical side. You know, the physical side of business you have prospecting, presenting, promoting, you have, you know, writing contracts, anything, anything physical. But the spiritual side is where most people miss. They miss the mark. And I really believe you will never outperform your own self image.
Wow.
I just believe that like when I had nothing.
That's so true. That is so true.
And I was broke and broken. I had to create. This is what Bob taught me. He said, you, he said, how does it feel to be a millionaire? I said, dude, I don't know about, you know, I got, I got $1,000. He said, you're never going to be one then. So it took me so long to understand what the hell he was talking about. Yeah, beginning with the end in mind, feeling as if, like how would you walk, talk, act, think, drink, sleep. If you were making $83,000 per month, which is a million dollars per year, act like that person right now. So then when people meet you, they're not meeting Alex Morton, 22 year old, you know, drunk college kid, they're meeting Alex Morton at 10 grand a month, 50 grand a month, 100 grand a month. So I would start to bring people into my business and they thought I was already making six figures and then they thought I was making seven figures. And I remember I was at one of Eric's events, I spoke on the rising star panel. I was doing pretty well at the time.
GoPro or GoPro.
Yeah, way back in the day. And this gentleman gets brought on stage, he's wearing a red jacket and he, and he says, a million dollars a month. I make a million dollars a month. And he was selling coffee. And I wrote, I said a million dollars. And I wrote it down. And everyone around me said, dude, he's the only one that makes a million dollars a month in the whole world of this industry. Like no one does what he does. No one can do what he does. He's literally Michael Jordan. And I'm like in my own mind, I said, okay, well I'm going to build myself image to a million dollars a month. And it didn't happen next year. It didn't take two years, but four years later I had a million dollar a month because I built a self image. And I acted as if I was already. Because when you act like that. You're going to do the right things. The ultimate human. Even if you're fat, overweight, obese, right now, unhealthy. You just got a crazy bad blood report from one of Gary's nurses. Okay? You're going to get on the right meds. You're gonna, you're gonna do the right things. You need to implant it right now. The seed in your mind of I am healthy. I see six months. The blood, the blood report. I can already see the numbers. Yeah, and then it's gonna, you're gonna be more easily motivated and inspired to do what you need to do to make the numbers on that blood report look like you want it to look.
You know what's crazy is I, I, I read an article one time that Oprah Winfrey had credited her weight loss to a philosopher named Gary Zukoff. He wrote a book called Seat of the Soul and Soul Stories, I think. And, and the article talked about how he was the only one that was ever able to get her to lose weight. And when they asked him, you know, what did you do to, to get Oprah Winfrey to lose weight? He said, I had her stop seeing herself as a fat person. Wow. It just rang in my mind. I mean, I had her stop seeing herself as a fat person. If you're a smoker, stop seeing yourself as a smoker. If you're broke, stop seeing yourself.
If you're in debt and all you focus on is, how do I get out of debt? You're speaking debt. You need to know I'm so happy and grateful now that I'm wealthy.
Yeah.
Leave debt in the trash can, man. Leave fat, overweight. My genetics. I'm big boned. I dealt with this. I was 227. I would freak. I was eating ice cream at night, like across the street. I would walk over there, it's called Sugar bowl in Scottsdale. Eating 2, 000 calories of ice cream.
Yeah.
You know, why am I not. Why am I gaining weight? Because, dude, you're doing the wrong things and you're seeing yourself as this, you know, fatter person. See yourself as someone who's fit.
Yeah, that's so true. The image that, you know, and then.
I said, what did I do? I'm like, I'm looking at fitness, fit, fit guys. I'm looking at fit people. I'm following fit people that look good in suits. So one day I can look good in a suit. Right. So I burned it in my subconscious mind, put emotion behind it, and then did the Actionable physical steps. Yeah, that's the, that's the equation, man.
Yeah.
Spiritual side, physical side, you gotta marry the two. But most people miss the mark on the spiritual side.
Wow, that is so true and so powerful. Brother, I, I am so grateful that you came and spent this time with me today. I've never really publicly thank you for, for believing in Sage and I and, and for really putting up150,000.150,000 was everything in the world to us and really helping, you know, be a big part of the launch of my career. I think everyone can benefit from what you do and what you teach. How does my audience find you? Yeah, they don't know who you are. Well, first of all, I already know who you are.
I'm great. I'm just as grateful for, for you and your family and, you know, I talk about you all over the world and it's just, I use you as an example in my teachings because you literally did what these principles are like. No one can argue that when you.
Crystallize them, it helps me realize that that was the, the mindset that I had, although I wasn't consciously focused on, on having.
You were going to lose your house, but you refused to be negative. You, you, because you were sold out. You were all in on where, where it is you were going. Alex Morton mindset on Instagram. Alex morton mindset on YouTube. I got a telegram channel. And then soon, maybe when this comes out, I'm launching. I finally did what Bob told me to do. He's like, please make a university. Make a program where people can access it. I just never wanted sell anything.
Yeah.
But now I'm at a point where I don't need to disclose financials, but I've done enough to where I feel I can now, you know, feel okay. Like, you know, I, if someone makes 100 million in something and they're like, hey man, I'll teach it to you for, you know, a thousand or two thousand bucks. I think now it feels okay.
Yeah.
I'm not saying I made 100 million, but you guys get the point, right? So that's going to be accessible. I just want to help people, man, just like you. Yeah, I just want to help people.
You really do too, man. I, I, I see that genuity in you.
I mean, I've been to Honduras, Guatemala, Nigeria with bodyguards. You know, I remember Darwin there with the machine. We went to Johannesburg, you know, machine gun people. And like, people say, alex, don't go to that part of Colombia because they're gonna literally kidnap you and all that. I just, I feel like I'm protected by God. I really feel like that. And I feel I've, I know my message has helped so many people because we've helped 700 plus people create full time incomes. Dozens of millionaires and I, because it's not just about money, but when you make money, you can help other people. Like you can't feed him unless your plates overflowing with food.
Right.
So impact, help, serve and bring truth to the world. You bring truth. You, what you do, you're going up against some pretty powerful, wealthy, scary institutions.
Yes.
And you're doing it anyway.
Yeah.
And I'm going up against, you know, the mainstream, you know, just folk make people complete robots and cogs in a machine. I'm like, no, you can break free, you can own your own business, you can have, you can have it all. You can have the marriage, you can have the money, you can have the health. You, you can, you can't have it all. But you need the right information. And if I can help people, even 1%, I feel good.
That is so true, man. I end every podcast by asking all my guests the same question. There's no right or wrong answer to this question. But what does it mean to you to be an ultimate human.
Excelling in every facet in area of your life? So for me, like my spokes on the wheel, health, wealth, love, happiness, and then you're doing your growth, you're serving of service and then you have an abundant life that to me is the ultimate human.
Wow. That's one of the best answers we've got. I might put that one on the website. Alex, brother, thank you so much, man. I'm going to have you back again. We're going to follow up on, on.
On the launch of this course next episode. I'm, I'm coming in this thing.
Yeah.
Sub, sub. 15% body fat. And remember this, I'm taking off my shirt.
Smith did that. Yeah.
I'm going to do it. I'm going to do it.
All right. Give me a date. Oh, give me.
No, no. How, how long, how long should it take me to do it?
Where are you at now?
I'm probably right under, I'm probably 18%.
And you want to be.
What do you think? So, I mean I'm, I'm five foot nine and a half. Like where do I need to be? I need to be probably like 180, but like ripped to the bone.
180. Ripped to the bone. And you're 180.
180, 188 this morning.
All right, 188, 180. And ripped to the bone. We could do that by Christmas.
Oh, wow.
By Christmas.
Let's go. Rev the engines.
All right, my Christmas present to you guys is going to be a shirtless Alex Morton. Let's go, let's go, let's go. Dude, awesome podcast. I love you, brother. And as always, guys, that is just science.










