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Hallie Abrams says playing dress-up is the core of her joy and work. She's spent years doing it privately with clients and in dressing rooms, but in 2026 she's sharing it publicly. She wants you to play dress-up with her.

Hallie Abrams says playing dress-up is the core of her joy and work. She's spent years doing it privately with clients and in dressing rooms, but in 2026 she's sharing it publicly. She wants you to play dress-up with her.
I can tell you with 100% certainty, playing dress-up is where the magic happens, and it makes fashion fun again. I love playing dress-up. I love playing Barbies. I love playing dress-up. I happen to feel incredibly, incredibly blessed that on the daily I get to play dress-up, whether it's with my one-on-one clients, whether it's playing dress-up with you guys, whether it's doing market research and going into a dressing room and playing dress-up. That is like what brings me joy. I was with my college roommate this weekend and we played dress up because she's like, I don't know what to wear this with. It still has tags. I'm like, oh, it makes me— I was like 12 again. It was great. So one of my commitments for 2026 is to more publicly play dress up. I always have played dress up privately because I keep my clients, you know, I don't have HIPAA laws, but I sort of keep HIPAA laws. Um, and a lot of the prep I do behind the scenes for photo shoots and that partnerships is playing dress-up. But I always do that before because then I come prepared, so I'm like professional and on time. Well, fuck that shit. I'm gonna be 12 because I am gonna play dress-up with you guys, and I am going to encourage you to play dress-up also. So join me. I pledge allegiance. No, but join me seriously in saying we're gonna play dress-up together in 2026. I love you.